Fired Up: A Podcast from Ignite Fan Insights Podcast Por Designsensory arte de portada

Fired Up: A Podcast from Ignite Fan Insights

Fired Up: A Podcast from Ignite Fan Insights

De: Designsensory
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Engaging, thoughtful, and in-depth conversations with sports industry leaders inspiring you to take action and connect with your fans. Fired Up is brought to you by Ignite Fan Insights. Gain access to insights born out of thousands of sports fan touch points. A regular, timely flow of information about their behavior and how it is evolving coupled with monthly podcasts featuring sport business executives will feed you. Your Fan Club Subscription Includes: Exclusive E-publications (3x per year), Monthly Podcasts, Exclusive Blogs, Quarterly E-Newsletters, and Timely Webinars. Learn more at ignitefansights.com. Ignite Fan Insights is an exclusive offering from Designsensory Intelligence.© 2022 Designsensory Economía Gestión Gestión y Liderazgo Marketing Marketing y Ventas
Episodios
  • Episode 24: Bob Corscadden with El Toro

    Episode 24: Bob Corscadden with El Toro
    Feb 4 2022
    On this episode of Fired Up, Bob Corscadden, Vice President of Sales & Marketing for El Toro, talks about the best way to define and address – one-on-one – your prime audience. Highly effective targeting that leans into the digital sphere without cookie reliance. Bob joined El Toro in 2020 and has established his career expertise by spending critical time with such organizations as SmithKline Beecham, Nabisco, Tyson Foods and Kellogg’s. He has led strategic development, innovation, research & development, and all aspects of marketing. Bob earned a bachelor’s degree from Marquette University, and an MBA from Columbia University.
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    22 m
  • Episode 23: Voices of the Super Fans

    Episode 23: Voices of the Super Fans
    Apr 14 2021
    “I can’t wait to hear the roar of a home crowd again. I need that vacation from reality, a momentary escape, in a shared moment with a friend or family member ” On this episode of Fired Up, Bob, Dave and Don, three sports fans share their love of sports, when and how that love began, how the past year has changed their outlook on attending live sports, how they feel front office staff responded to the disruption and their hope for the future. All three were introduced to sports at a young age by their fathers. We were introduced to Bob by the Indianapolis Indians. He is a fan of multiple sports including the Indianapolis Indians, Indy racing, the LA Dodgers and the UCLA Bruins. Don came to us by way of NASCAR and Bristol Motor Speedway. He is a fan of NASCAR and collegiate athletics (he is a professor at a mid-major university). Thanks to the Minnesota Vikings, we met Dave. A huge Vikings and Twins fan also enjoys golf. Hear about their fan journey and how their sports life has been changed over the past year. But rest assured, nothing has changed their love of sports and their emotional need for live sports. Emotions that just can’t be wiped away.
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    46 m
  • Episode 22: Making NHL Soar in Florida, with Matt Hill

    Episode 22: Making NHL Soar in Florida, with Matt Hill
    Jan 12 2021
    “Jeff Vinik has mastered the ability of a sports team in a community to have a great organic partnership. He has given so much to this community over the years that it's almost like people's civic duty to give back. And we've been the benefactor of that. ” On this episode of Fired Up, Matt Hill, Vice-President of Premium Seating and Group Sales for Vinik Sports Group, talks about great ownership with a sincere commitment to the players, staff and most importantly – the community. Having grown up in the East coast of Canada, he dreamed of the NHL from the player perspective. He grew up in a rink and played the game for a number of years. It afforded him some opportunities for college and a little bit of a minor pro hockey after that. But quickly realized it was not going to pay the bills long enough and needed to go up and get on with real life. Matt coached for a while at the university where he played and was also running a little player development program for some local youth. He was still involved in the game, but wanted more, he wanted the NHL. Matt’s good friend, Brad Richards, who was playing for the Lightning talk with Matt. It was through that conversation that the front office became his calling. Still involved with the sport he loves and as competitive as ever as part of a winning team. ***IGNITE FAN INSIGHTS*** www.ignitefaninsights.com Ignite Fan Insights observes fans from key sports, their behavior, and their loyalty to the sports they follow. We encourage you to subscribe to Ignite Fan Insights. It's free and you'll receive a steady flow of information allowing you to better understand sports fans along with nuggets of wisdom from sports industry leaders. Your subscription includes: three e-publication reports per year based on surveys with over 3,000 U.S. sports fans; twelve to twenty-four podcasts, e-newsletter, blogs and industry-relevant webinars. Subscribe today at www.ignitefaninsights.com
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    31 m
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