Ep.70 Networking as Business Strategy - with Melissa Snow

In this episode of the Online Business by Design podcast, host Ivana Ivanek interviews Melissa Snow, a business relationship strategist who empowers women entrepreneurs. Melissa discusses the importance of authentic networking, debunking common misconceptions such as imposter syndrome and being 'salesy.' Listeners will learn about the real purpose of networking—building relationships and providing value without expectations. Melissa also offers practical tips for introducing oneself effectively, whether at in-person or online events, and stresses the significance of walking into networking events with intentionality and strategy. Tune in to discover how to make meaningful connections while staying true to who you are.