Ep #17: Liat’s journey Building Donde Search - from start to acquisition by Shopify [In Hebrew]

What You’ll Learn In Today’s Episode:

• As a founder how do you make sure you surround yourself with support - professionally and personally
• How Liat coped with extremely challenging personal times while maintaining her role as CEO of a startup, what does it take to pick yourself up from the low moments which are not rare along the way.
• How Donde started as a B2C app - for ecommerce (fashion shoppers) and how they gained the initial subscribers
• How did Donde reach the decision to shift from a B2C model to a B2B model. This decision was very difficult to make, and was a crucial one. DondeSerach invested a few years of development on the consumer app, and some users were loving it! But those excited fans were not ramping up fast enough…and Liat made a risky choice: let go of the app and focus on the code AI technology behind the search engine. Liat explains about the circumstances and outcomes of the decision.
• What does it take for an Israeli startup to “win” the consumer app game.

Resources In Today’s Episode:

• Liat’s LI profile 
• Donde Search website 
• Shopify Israel Career opportunities
• Upwest VC