Ep. 110 Acro Costuming: Expert Tips & Trends with Lorianne Hagan & Claudi Reed

What makes a costume truly work for acro dancers? In this episode, host Loren Dermody talks with Lorianne Hagan and Claudia Reed, two seasoned professionals with deep roots in both dance and costuming, about the evolving world of acro and contemporary dancewear.

They share their personal journeys, discuss how industry trends and teacher feedback are shaping costume design, and offer practical advice for choosing costumes that support both movement and storytelling. Whether you're a studio owner or a teacher, you'll find fresh perspectives on helping your dancers feel comfortable, confident, and creative on stage.

Tune in for an honest, expert look at the challenges and opportunities in dance costuming today with tips you can use for your next show or recital!

Lorianne Hagan

Lorianne Hagan is a respected dance educator, choreographer, and industry professional with decades of experience in dance, acrobatics, and acrobatic gymnastics. She holds a BFA in Dance from Webster University and trained in New York City at Broadway Dance Center and Steps on Broadway.

Her career has included performing and directing for Circo Magnifico, teaching at Webster University for 14 years, and as a Studio Director for MJ Performing Arts Academy in St. Louis.

Lorianne's students have gone on to Broadway, national tours, and regional theaters like The Muny and Stages St. Louis. She has been recognized in Dance Teacher Magazine, named Region 4 USA Gymnastics Coach of the Year, and nominated for the William T. Kemper Award.

A former board member of Dance Masters of America, she now serves as Senior Sales Manager at Weissman, where she combines her deep industry knowledge with a passion for supporting performance creators.

Claudia Reed

Claudia Reed is a senior marketing and business leader with 35 years of experience in fashion retail, branding, and customer strategy—all centered around growing purpose-driven businesses and nurturing creative communities. For nearly 20 years, she has brought that expertise to the dance industry through her work at Weissman, a leading global costume and dancewear company.

Throughout her tenure, Claudia has played a key role in evolving the Weissman brand and building out functions across the company—from marketing, ecommerce, and creative—all with a focus on ensuring customers take center stage.

In her current role as Senior Vice President of Sales, she is especially passionate about listening to studio owners, amplifying their voices, and helping dance businesses grow through customer-focused strategies that blend creativity with data-driven insights.

Find out more: www.weissmans.com

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