Enterprising Minds  By  cover art

Enterprising Minds

By: Dave Dougherty Ruthi Corcoran Alex Pokorny
  • Summary

  • Welcome to Enterprising Minds, where industry veterans, and friends, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty delve into the evolving world of digital marketing, merging insights with innovation.

    Each episode explores the intricacies of marketing technology, AI-driven strategies, and key trends—from SEO tactics to data-driven decision-making. Beyond just discussing current trends, our hosts examine the interplay between technology, leadership, and organizational culture, providing practical advice on how creativity and personal development can revolutionize marketing and business strategies, keeping you at the cutting edge of innovation.

    Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and like, comment, and share to stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

    © 2024 Dave Dougherty Media, LLC
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Episodes
  • Ep 34 - Mastering Audience Targeting: Insights & Strategies
    Jun 21 2024

    Welcome to the latest episode of Enterprising Minds! In this episode, we dive deep into audience targeting—defining audiences, gaining insights, and effectively targeting them. Join the discussion as we explore the evolution of marketing, the impact of AI, and practical strategies for both B2B and B2C sectors. From analyzing keyword data to developing personas and using tools like SparkToro, this conversation is packed with valuable insights for anyone looking to improve their audience targeting and marketing effectiveness. Don't miss out on these expert tips and key takeaways!

    Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

    Show ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com

    -----Connect with Dave------

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Facebook: https://bit.ly/41zuJYW
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    ------Connect with Ruthi------

    • LinkedIn: https://bit.ly/3ZvZH1v

    ------Connect with Alex------

    • Website: http://bit.ly/3Z5MwVT...
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    41 mins
  • Episode 33 - Behind the Scenes Part 2 - Video Editing and Transcription
    Jun 7 2024

    In this second episode of the behind-the-scenes series, Dave explores the processes involved in video editing and transcription for the Enterprising Minds podcast and video episodes.

    He discusses the challenges of content creation while balancing day jobs and family life, emphasizing the tools and software that make their production process efficient and affordable. Dave demonstrates the use of Final Cut Pro for video editing and introduces Descript for transcription and video editing, highlighting its importance in creating accessible and high-quality content.

    The episode covers practical aspects of video production, including aligning audio tracks, color balancing, and creating engaging content through template use and AI features. Furthermore, Dave shares insights on content repurposing and the significant time and cost savings achieved through advanced AI tools.

    Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

    Show ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com

    -----Connect with Dave------

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Facebook: https://bit.ly/41zuJYW
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    ------Connect with Ruthi------

    • LinkedIn: https://bit.ly/3ZvZH1v

    ------Connect with Alex------

    • Website: http://bit.ly/3Z5MwVT...
    Show more Show less
    25 mins
  • Ep 32 - AI Developments and Future Implications: Google I/O, ChatGPT 4o, and More
    May 24 2024

    In this episode, we dive into the latest advancements in artificial intelligence from industry leaders like OpenAI, Google, and Microsoft. Join hosts Dave Dougherty, Ruthi Corcoran, and Alex Pokorny as they explore the exciting updates and their implications for digital marketing, workplace productivity, and everyday life. We discuss OpenAI’s new features, including real-time voice interaction and mobile integration, as well as highlights from Google IO 2023, focusing on AI’s ability to understand and assist in real-world applications. The conversation covers the impact of AI on SEO and digital marketing strategies, Microsoft's Copilot capabilities and its role in enhancing workplace efficiency, and the ethical and cultural implications of AI in our daily interactions and decision-making processes. Stay tuned as we delve into the potential and pitfalls of AI technology, share personal insights, and offer predictions for the future of AI in various industries.

    Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

    Show ideas or suggestions? Get in touch at enterprisingmindspodcast@gmail.com

    -----Connect with Dave------

    • Website: http://bit.ly/3Z5L3Pn
    • YouTube: http://bit.ly/41zuOfc
    • Facebook: https://bit.ly/41zuJYW
    • Instagram: https://bit.ly/41zCPjZ
    • LinkedIn: https://bit.ly/40J3867

    ------Connect with Ruthi------

    • LinkedIn: https://bit.ly/3ZvZH1v

    ------Connect with Alex------

    • Website: http://bit.ly/3Z5MwVT...
    Show more Show less
    57 mins

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