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DogCo Secrets

DogCo Secrets

By: Michelle Kline
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Ready to scale your pet care business? Practical advice you can implement easily and quickly to 10x the growth of your business, musings on the current state of the pet care industry, and all the tips and tricks I've learned from coaching over 200 companies in the last two years.© 2025 Michelle Kline Economics Leadership Management & Leadership
Episodes
  • Designing Your Dream Business with Angela Watts | Ep. 71
    Dec 15 2025

    What if your business could support your life instead of consuming it?

    In this episode, I sit down with Angela Watts to talk about what it really looks like to intentionally design your role inside your business, rather than letting the business dictate every hour of your time. Angela shares her full journey from early hustle, burnout, and chaos to building systems, leadership, and a role that protects her energy while supporting real growth.

    This is an honest conversation about entrepreneurship, identity, delegation, community, and why you cannot scale chaos, but you can scale systems. If you are building a pet care business and want it to serve you long term, this episode is for you.

    ⏰ Timestamps
    0:00 Introduction and why this conversation matters
    1:24 Angela’s early story and starting a pet care business
    4:34 Transitioning from field work to leadership
    7:54 Hitting burnout and almost selling the business
    10:35 Asking for help and building management
    12:26 Community as a turning point
    15:57 Investing in yourself and education
    18:37 Joining the DogCo team and mentoring others
    21:08 Advice for business owners entering a new year
    25:15 Final thoughts on designing your own path

    ✨ Key Takeaways
    • You cannot scale chaos, but you can scale systems
    • Designing your role requires intention, not perfection
    • Delegation and leadership unlock sustainable growth
    • Community can prevent burnout and isolation
    • Investing in yourself directly impacts business health

    🚀 Ready to Build a Business That Works for You?
    Mastermind enrollment is now open, but doors close December 31.

    If you are ready to intentionally design your role, protect your energy, and scale your pet care business with support, learn more at
    👉 dogcolaunch.com/mastermind

    🎧 Listen to the DogCo Secrets Podcast on
    Apple Podcasts | Spotify | YouTube

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    26 mins
  • Helping Your Team Survive Holiday Shifts | Ep. 70
    Dec 12 2025

    The holidays are here, and if you run a pet care company, you already know this season can feel like a beautiful mix of gratitude, chaos, logistics, and stress. In today’s Hot Take episode, I am breaking down the most effective ways I have found to support your team during the busiest and most emotionally loaded weeks of the year. This is one of the most important leadership topics we cover inside DogCo because the way you show up for your staff during the holidays has a ripple effect on retention, culture, and the trust people place in you as their leader.


    I am sharing practical strategies that are simple, implementable, and based on what I have seen work across hundreds of pet care companies. These ideas will help you ease the load on your team, reduce friction with clients, improve communication, and add touches of delight that make holiday work feel a little more human. This is a great episode for any owner who wants to nurture a healthy culture even in a high-demand season.


    What You Will Learn

    • How client-side expectations can drastically reduce stress for your staff

    • Why shift-based scheduling is a major holiday sanity saver

    • Small surprise and delight moments that have a huge cultural payoff

    • What “status” looks like and why public appreciation matters

    • How to reinforce healthy boundaries without sacrificing the client experience

    • Ways to keep your team motivated during the toughest stretch of the year

    Join the DogCo Mastermind

    If you want to work with me in 2026, enrollment is open right now and we only accept companies once per year. This is your window to join us and completely transform the way you grow and scale your business.

    👉 dogcolaunch.com/mastermind


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    8 mins
  • Learning the Art of Better Planning in 2026 | Ep. 69
    Dec 8 2025

    Most pet care owners do not have a planning problem - they have a rushing problem. In this episode, I break down the five skills that separate reactive business owners from strategic ones. If you want 2026 to be your strongest year yet, it starts with learning how to slow down, follow the data thread, ask the right questions, and manufacture real accountability.

    If you want support in scaling your team-based pet care business in 2026, enrollment for DogCo Mastermind is open now. Apply at 👉 http://dogcolaunch.com/mastermind

    ⏰ Timestamps
    0:00 Welcome to the episode
    0:15 Why I am already planning for 2026
    0:29 The art of planning well
    0:47 Five skills for becoming a better planner
    1:01 Tip 1: Slow down
    1:12 The client story that changed how I think about planning
    2:05 Giving yourself the gift of time to think
    2:39 Why rushing sabotages good planning
    3:27 If you feel stuck in your pet care business, here is why
    3:48 Mastermind enrollment is officially open
    4:24 Tip 2: Follow the thread
    5:01 Letting curiosity lead your planning
    5:48 My personal quarterly planning ritual
    6:41 Tip 3: Break big goals into actionable steps
    7:26 Why defining next steps increases follow-through
    8:12 Writing steps down to make them real
    8:30 Tip 4: Ask better questions when planning
    9:19 What does done look like vs done well
    9:20 Identifying failure points and pivots
    9:45 Tip 5: Manufacture accountability
    10:08 Why accountability improves discipline
    10:50 The trainer story and changing your environment
    11:46 The truth about hitting goals
    12:33 Final thoughts

    ✨ Key Takeaways
    • Great planning begins by slowing down and resisting the pressure to rush
    • Following the thread of your curiosity reveals insights you normally miss
    • Break every goal into next steps so action becomes inevitable
    • Ask the four questions that create clarity for any plan
    • Accountability is not a character trait, it is a structure you can build

    📣 Work With Michelle in 2026
    DogCo Mastermind enrollment is officially open and we only bring in new companies once a year. If scaling your pet care business with clear systems, stronger leadership, and better profitability is a goal for next year, submit your application now at 👉 http://dogcolaunch.com/mastermind

    🎧 Listen on Your Favorite Platform
    Apple Podcasts | Spotify | Google Podcasts | YouTube

    -M

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    13 mins
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Michelle is exactly the right person to have in your corner. Her focus is kind, generous, practical & actionable. This isn't about complex systems or over the top thinking. At the core, Michelle focuses on steps you can take, from where you are at today, to move you forward, using measurable data & results. She's honest, grounded, & relatable.

The right person

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Michelle is a wealth of information! This podcast will be a go to for me to listen, learn, and grow! LFG!

Michelle hits it out of the park!

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