Xena Ni, Co-Founder of the Trestle Collaborative joins Deepak Puri, Founder of The Democracy Labs, to discuss the world of civic technologists and the need to help progressive organizations and campaigns to use technology safely and effectively. She contrasts the resources and mandates of commercial tech with those of the political and non-profit sectors. The mission of Trestle is to provide resources and support to leverage technology, build a strong campaign infrastructure, and protect against cyberattacks.

Deepak and Xena talk about

• Motivation for entering civic tech from Silicon Valley success
• Using free and low-cost digital technology as an amplifier
• Overcoming the severe underfunding of technology by campaigns and advocacy groups
• Security and campaign tech

#TrestleCollaborative #TheDemLabs #CivicTech #CampaignTechnology #VoterEngagement #GrassrootsActivism #ProgressiveActivism #CivicEngagement #GOTV #GetOutTheVote #PoliticalActivism #DemocracyInAction #VoterOutreach #DemocracyMatters #ElectionSecurity #ElectionIntegrity #ProgressivePolitics #CampaignManagement

Trestle.us

TheDemocracyLabs.org

Josh Justice, CEO of Peerly, focuses on the evolving role of text messaging in political campaigns, particularly the shift from mobile optimization to a mobile-first communication strategy. The dominance of texting and reliance on small screens have driven the shift from simple SMS to text messaging with full HD and 4K video, and campaigns are thinking about content and advertising in new ways. Using AI responsibly builds in efficiency and scalability to target and engage more voters.

Josh and I talk about:

• How text messages using video in motion integrated with AI tools offer a highly targeted, cost-effective way to deliver campaign messages compared to traditional advertising
• Avoiding text message slop
• Opportunities for personalized interactive mobile communication to drive engagement and turnout
• Using AI to process inbound text message responses, enabling sentiment analysis, and simultaneously canvassing large numbers of voters

#Peerly #VideoInMotion #CampaignTech #PoliticalInnovation #DigitalOutreach #VoterEngagement #MobileStategy #AI #PoliticalCampaigns #VideoTexting #MobilePolitics #CampaignStrategy #PeerToPeerTexting #DigitalCampaigns #PoliticalTech #CampaignInnovation

Peerly.com

Adam Ditch Kurtz, a Democrat, is running for governor of Tennessee in a race with 4 candidates competing in the August Democratic primary. A career musician, Ditch is building a grassroots campaign informed by his live performance experience and long-term use of social media to communicate authentically and respond rapidly to voters. He outlines his strategies for reaching rural and working-class voters and engaging the established political machine.

We talk about

• The current political climate and appeal of an outsider running for public office
• Using social media to build an authentic personal brand and connect directly with an audience
• Most effective tools for reaching rural and working-class voters across Tennessee
• Breaking through voter apathy and distrust of traditional politicians

#Ditch4Governor #Ditch4Gov #Ditch26 #ImPeople #DitchDiggers #WhoDoesThisHelp #TennesseePolitics #GrassrootsCampaign #AuthenticLeadership #MusicianInPolitics #TennesseeGovernor #DemocraticPrimary #PoliticalInnovation #VoterEngagement #SocialMediaPolitics #TennesseeVoters

Ditch4Governor.com