Design Thinking 101

De: Dawan Stanford & Fluid Hive
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  • Resumen

  • Design Thinking 101 is part of how Fluid Hive helps people think and solve like a designer. You'll hear designers' stories, lessons, ideas, resources, and tips. Our guests share insights into delivering change and results with design thinking, service design, behavioral design, user experience design and more, in business, social innovation, education, design, government, healthcare and other fields.
    FluidHive.com
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Arte Economía Gestión Gestión y Liderazgo
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Episodios
  • Building Sustainable Design Research Systems with Sam Zucker — DT101 E143

    Building Sustainable Design Research Systems with Sam Zucker — DT101 E143
    Feb 27 2025
    The tension between doing good research and delivering on tight timelines is something I've experienced throughout my career in design and innovation. This conversation with Sam Zucker unpacks powerful approaches to making research more sustainable and equitable while building systems that support continuous learning and engagement. What particularly struck me was Sam's practical framework for embedding research into organizational workflows. Her approach transforms research from a periodic, resource-intensive effort into an ongoing capability that shapes decision-making and product development. This represents a crucial evolution in how we think about evidence-based design. Questions This Episode Helps You Answer How can we build sustainable research systems that work within real-world constraints? What makes equity-based research different from traditional approaches? When should we adapt research methods for regulated environments? How might we use prototypes to get better research insights? Why do continuous research systems often succeed where one-off studies fail? I invited Sam to share her expertise because she brings a unique perspective on making research work in complex, regulated environments while maintaining a deep commitment to equity and inclusion. Her experience spans from reimagining college financial aid experiences to transforming employer benefits, always with a focus on serving people who are often overlooked in traditional research. Episode Highlights [01:40] Sam describes her journey from an interdisciplinary background at Carnegie Mellon studying conceptual art, communication design, and sociolinguistics to founding Reroute Research, illustrating how diverse educational foundations can lead to innovative research approaches. [03:00] Shares insights from working on College Abacus, a groundbreaking tool that helped students understand true college costs beyond sticker prices, demonstrating how design research can tackle complex financial decisions. [05:30] Articulates her core focus: taking complex decisions (like college choice or insurance selection) and making them more understandable and actionable for users, revealing how design research can simplify without oversimplifying. [08:30] Introduces the innovative "researcher in residence" model where she embeds within companies for 3–4 months, showing how deeper integration leads to better knowledge transfer and organizational impact. [12:00] Explains her commitment to equity-based design and how it shapes recruiting practices, emphasizing the importance of reaching participants who are typically underrepresented. [15:30] Details practical strategies for inclusive recruitment, including flexible scheduling, multiple contact attempts, and accommodating cancellations — demonstrating how research processes themselves need to be designed for equity. [18:30] Shares approach to reciprocity in research, explaining how she ensures participants benefit from the process through information sharing and resource connections. [22:00] Describes how to build sustainable research systems that organizations can maintain long-term, emphasizing the importance of integrating with existing tools and workflows. [25:30] Provides a success story of Better Future Forward implementing a continuous research system, showing how research can become embedded in organizational culture. [31:30] Explains her approach to using low-fidelity prototypes early in research to get more accurate insights about what people actually want versus what they say they want. [37:30] Shares expertise on conducting research in highly regulated environments, emphasizing the importance of reading and understanding regulations firsthand rather than relying on others' interpretations. [41:30] Offers valuable advice for researchers working in regulated environments: build relationships with supportive stakeholders who can help drive innovation forward while navigating constraints. [45:00] Concludes with an important insight about the critical role of language in UX, noting how sometimes the most impactful research finding can be identifying the right word choice for users. Questions to Help You Go Deeper Learning What surprised you about Sam's approach to continuous research systems and why? How does her equity-based framework challenge or enhance your current research practice? Which aspects of the researcher-in-residence model seem most valuable for your context? Leading How might you help your team understand and apply continuous research approaches? Where in your organization would more equitable research practices create the most value? What would success look like if you implemented ongoing research systems with your team? Applying What's one small experiment you could run next week with prototype-based research? Which current challenge could you address using Sam's approach to participant recruiting? How could you adapt the continuous research system to work ...
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    47 m
  • Architecture + Decision Design + Learning Spaces + Strategy with Adam Griff — DT101 E142

    Architecture + Decision Design + Learning Spaces + Strategy with Adam Griff — DT101 E142
    Dec 10 2024
    In this episode, I explore how architectural thinking enhances strategic decision-making with Adam Griff. Our conversation reveals how his architectural background shapes his approach to helping higher education institutions navigate complex decisions and create flexible space solutions. We dig into the challenges of designing spaces that can adapt to unknown futures and discuss how universities can better integrate with their communities. I particularly love how Adam frames flexibility in building design as creating platforms for future adaptations rather than just multi-purpose spaces. We also explore the tension between academic and organizational decision-making and how to create and decide while delivering innovation in higher education. Questions This Episode Helps You Answer How does thinking like an architect help organizations make better strategic decisions? What makes flexibility essential in both physical spaces and organizational processes, and how can we intentionally design for it from the beginning? What elements create environments where good decisions emerge, and how can we support better decision-making outcomes? How do we determine whether physical space is the best solution for achieving our organizational goals, and what questions should we ask before investing in space? How can we think about buildings as adaptable platforms that support evolving human needs rather than fixed structures with predetermined uses? How might universities and colleges create meaningful connections between campus development and community growth that benefit both? What strategies help organizations balance the need for scholarly rigor with efficient administrative decision-making, and how can these different approaches work together effectively? Episode Highlights [00:00] Introduction and background on Adam Griff [01:38] How architectural thinking shapes strategic problem-solving [04:17] Managing diverse stakeholders in higher education contexts [05:35] Understanding people’s needs versus asking for solutions [07:31] Orchestrating organizational decision-making [09:13] The importance of decision-making culture in institutions [11:20] Building trust and managing participation in decisions [14:15] Creating shared understanding of evidence and good decisions [17:04] Balancing organizational conditions with decision quality [19:38] Making decisions with incomplete information [21:36] Academic versus administrative approaches to decisions [24:40] Rethinking flexibility in organizational strategy [25:25] Space as a medium for service delivery [26:51] Designing buildings as platforms for adaptation [29:14] Lifecycle costs and sustainable building design [30:48] Integration of campus and community development [33:31] Responding to demographic changes in higher education [35:33] Finding what is "uniquely possible" for institutions [39:12] Moving from master planning to scenario-based "playbooks" [41:09] Closing thoughts and connecting with Adam Questions to Help You Go Deeper Learning How does architectural thinking about constraints and systems change your approach to organizational challenges? What surprised you about our discussion of decision-making quality? Why? Leading How might you redesign decision-making environments in your organization? What would change if you approached strategic planning as creating a playbook rather than a rigid strategic plan? Applying What's one small experiment you could run next week to improve your team's decision-making space? Choose a current project or challenge. How might it benefit from thinking about systems and constraints like an architect? Practicing How will you incorporate the "Is space the right medium?" question into your solution development process? What is one idea from the episode that you will apply in the next two two weeks? Guest Resources Adam on LinkedIn Adam on Academia Gamification: How to Play Gensler Gensler Research & Insights Stewart Brand's "How Buildings Learn" The High Line, NYC Higher education demographic/enrollment cliff Scenario planning methodologies COM-B behavior change model Stranded assets Resources I Recommend DT101 Episodes Radical Participatory Design + Relationships in Complex Systems Inclusive Design with Victor Udoewa — DT101 E127 Talk to the Elephant: Design Learning for Behavior Change with Julie Dirksen — DT101 E131 Healthcare Design: Evidence-based, Business Fluent, and Change Prepared with Matt Van Der Tuyn — DT101 E140 Books Brown, Peter C., Henry L. Roediger, and Mark A. McDaniel. Make It Stick: The Science of Successful Learning. Cambridge, Mass: The Belknap Press of Harvard University Press, 2014. -- Orchestrating good decisions requires understanding how people learn. Before people can decide about something new they must learn the information they need to know to make a good decision and what constitutes a good decision in this context. Read chapter 8. Ariely, Dan. Predictably Irrational:...
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    45 m
  • Joy, Transformation, and Design as Creative Liberation with Sahibzada Mayed — DT101 E141

    Joy, Transformation, and Design as Creative Liberation with Sahibzada Mayed — DT101 E141
    Oct 29 2024
    Sahibzada Mayed is a creative alchemist who uses design and storytelling to cultivate joy and imagination as tools of liberation. Mayed serves as the Co-Lead for Strategy and Research at Pause and Effect, a liberation-focused imagination and design collective based on Coast Salish territories of the Musqueam, Squamish, Tsleil-Waututh Nations. Beyond that, Mayed leads a small-scale startup, Naranji, that focuses on gender justice and decolonization in fashion. Today, we talk about decolonizing design and creative liberation. Listen to learn about: >> The impact of colonialism and power structures on design >> The need for critical social analysis in design >> Designing for Joy >> Decolonizing design >> The importance of locality and place in design >> Rethinking how we think about and experience systems Our Guest Sahibzada Mayed is a creative alchemist who uses design and storytelling to cultivate joy and imagination as tools of liberation. Mayed serves as the Co-Lead for Strategy and Research at Pause and Effect, a liberation-focused imagination and design collective based on Coast Salish territories of the Musqueam, Squamish, Tsleil-Waututh Nations. Beyond that, Mayed leads a small-scale startup, Naranji, that focuses on gender justice and decolonization in fashion. Their work has been prominently featured during New York and Chicago Fashion Weeks and highlighted in several publications across the United States, Pakistan, Thailand, and Japan. Mayed's identity is shaped by their background as a Muslim immigrant of Persian, Afghan, Indian, and Pakistani heritage, as well as lived experiences of queerness, disability, and neurodivergence. Show Highlights [02:15] Mayed’s unconventional journey into design, combining engineering and social sciences. [04:05] How this background has helped Mayed in their work. [06:01] Mayed’s current work focus is on understanding the impact of colonialism in design. [07:36] The challenge of collaborating when existing power differentials have yet to be addressed. [09:28] What is power? [12:04] Mayed shares thoughts on designing when you’re close to, or a part of, the community you’re designing for, versus being outside that community. [13:53] Dawan talks about how perfection is the enemy of change. [15:57] The fear and discomfort of taking responsibility for causing harm. [16:28] Good intentions do not absolve responsibility. [17:30] Building accountability into what you design. [19:19] Ethics in design and looking for the potential of harm while designing. [22:45] There is an assumption of neutrality and objectivity around design. [24:47] Designing to prevent harm, and also designing for joy and compassion and care. [29:45] Decolonizing design. [35:12] Grounding design in the context of the place and space where it will live. [38:47] Shifting the way we think about design, to move beyond the human. [40:44] Rethinking how we think about and experience systems. [45:13] Last thoughts from Mayed about doing the work and the responsibility that comes with that. LinksMayed on LinkedInMayed on MediumMayed’s websitepause + effect - 5-week intensive, Reimagining ResearchInterview: Fashion Designer Sahibzada MayedCultivating Design Ecologies of Care, Community, and CollaborationI Don’t Want A Seat at Your Table w/ sahibzada mayedDecentralizing Power through Design with Sahibzada Mayed and Lauren Lin Book Recommendations Emergent Strategy: Shaping Change, Changing Worlds, by Adrienne Maree Brown DT 101 EpisodesDesign Social Change with Lesley-Ann Noel — DT101 E128 Radical Participatory Design + Relationships in Complex Systems Inclusive Design with Victor Udoewa — DT101 E127 Design Ethics with George Aye — DT101 E136
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    50 m
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