Creative Shop Talk with Wendy Batten Podcast Por Wendy Batten Creative Retail Mentor arte de portada

Creative Shop Talk with Wendy Batten

Creative Shop Talk with Wendy Batten

De: Wendy Batten Creative Retail Mentor
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How do I attract more customers to my store? How do I get more sales? How do I book out my shop's events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that "accidental shopkeepers" and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas. Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and "winging" the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.Wendy Batten 2020 Economía Gestión Gestión y Liderazgo Liderazgo
Episodios
  • 288. Become the CEO Your Retail Business Actually Needs in 2026

    288. Become the CEO Your Retail Business Actually Needs in 2026
    Nov 24 2025
    With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Ready for a truth bomb? Your business can only grow if you do. In this episode of the Creative Shop Talk Podcast, I'm diving deep into what it really takes to step into the CEO identity your retail business needs in 2026 and beyond. From letting go of the "do-it-all shopkeeper" mindset to making braver, clearer decisions rooted in vision rather than fear, this episode is your invitation to level up. I'll share real stories of retailers who shifted their identity, embraced discomfort, built supportive systems, and created more profitable, life-friendly businesses proving that leadership growth isn't optional…it's transformational. Retail Leadership Strategies to Elevate Your Business How to shift from shopkeeper to CEO mindset The difference between operational decisions and visionary decisions The real impact of stepping into bigger, bolder thinking Why removing unprofitable tasks or categories can accelerate growth How identity work fuels better planning, profitability, and joy "You cannot plan a visionary year without first stepping into the identity of a visionary." Your Next Steps: Ask yourself and really think about this question: Who do I need to become next year? Take some time to journal through some of the other prompts in this episode. If you aren't an Inner Circle member, you can still plan alongside us for your Best Year Ever! Purchase the masterclass here and join us (members and non-members alike!) on January 16th at 12pm ET for a live Q+A. If you are looking for high-level support in your retail business, I'd love to see you inside my Level Up Mastermind. You can apply for the 2026 cohort here. This is where the magic happens, my friends. Related podcasts we think you'll like: Episode 178: 3 Top Success Mindset Musts for Retailer Owners Episode 183: Fine Tuning Your Retail Business Operations with Business Strategist Gwen Bortner Episode 285: Avoiding Retail Burnout: Closing Loops and Leaning In to Your People About your host, Wendy Batten In case we haven't met yet, I'm Wendy Batten, retail business coach and founder of the Retailer's Inner Circle. With over 30 years of experience running successful businesses, I now help independent shop owners grow profitably and sustainably—with more confidence and joy. I've had my own business columns in featured magazines, such as What Women Create and other top publications, worked with some of the top industry brands as retail care manager, and I've supported hundreds of retailers through coaching, speaking, my programs, and this podcast. For more support from Wendy Retailer's Inner Circle - Join Wendy inside the best retailer's community Free resources for shop owners Hang out and connect with Wendy on IG All of Wendy's current programs and services for shop owners can be found HERE. Never miss an episode! Subscribe to the Creative Shop Talk Podcast and get the tools, inspiration, and strategies you need to thrive as an independent retailer.Click here to subscribe to iTunes! Loved the episode? Leave a quick review on iTunes- your reviews help other retailers find my podcast, and they're also fun for me to go in and read. Just click here to review, select "Ratings and Reviews" and "Write a Review" and let me know what your favorite part of the podcast is. So grateful for you! Thank you!
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    31 m
  • 287. Design Your Best Retail Year Ever: Stop Drifting and Start Planning for Success

    287. Design Your Best Retail Year Ever: Stop Drifting and Start Planning for Success
    Nov 17 2025
    With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Is your business steering your life instead of the other way around? In this episode, I'm reminding creative shop owners that thriving retail doesn't happen by accident – it's designed with purpose. As we wrap up the year and move forward into 2026, I'm sharing my "captain your own ship" approach to intentional business planning. Let me teach you how to stop drifting with the tides of the economy, staff changes, or trends, and start charting your course toward profit, joy, and freedom. Smart Retail Strategies to Design Your Best Year Yet: Learn how planning brings the future into the present so you can take control now. Learn how to shift from reacting to leading with clarity and purpose. Create a one-page plan that keeps your business focused and flexible. Embrace the CEO mindset every creative shop owner needs for the year ahead. "Hope is not a strategy. Clarity is." Your Next Steps: Reflect on what worked and what didn't this year. What are you super proud of? What wouldn't you do again? Grab my Design Your Best Year Ever Workshop to create your intentional 2026 plan. We will meet live on January 13th at 2pm ET for a Q+A. Anyone who purchased the stand-alone class and anyone in my Inner Circle or Level Up Mastermind (this masterclass is included in your membership) is invited to this live workshop! Related podcasts we think you'll like: Episode 196: New Revenue Stream Ideas for Your Retail Business Episode 212: Pushing Through Business Blocks with Guest Expert Jane Bellante Episode 263: Why CEO Time Isn't Optional in Your Retail Business About your host, Wendy Batten In case we haven't met yet, I'm Wendy Batten, retail business coach and founder of the Retailer's Inner Circle. With over 30 years of experience running successful businesses, I now help independent shop owners grow profitably and sustainably—with more confidence and joy. I've had my own business columns in featured magazines, such as What Women Create and other top publications, worked with some of the top industry brands as retail care manager, and I've supported hundreds of retailers through coaching, speaking, my programs, and this podcast. For more support from Wendy Retailer's Inner Circle - Join Wendy inside the best retailer's community Free resources for shop owners Hang out and connect with Wendy on IG All of Wendy's current programs and services for shop owners can be found HERE. Never miss an episode! Subscribe to the Creative Shop Talk Podcast and get the tools, inspiration, and strategies you need to thrive as an independent retailer.Click here to subscribe to iTunes! Loved the episode? Leave a quick review on iTunes- your reviews help other retailers find my podcast, and they're also fun for me to go in and read. Just click here to review, select "Ratings and Reviews" and "Write a Review" and let me know what your favorite part of the podcast is. So grateful for you! Thank yo
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    29 m
  • 286. 5 Simple Prompts to Help Your Retail Team Sell with Confidence

    286. 5 Simple Prompts to Help Your Retail Team Sell with Confidence
    Nov 10 2025
    With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Let's face it – most shop owners can sell naturally, but teaching your team to do the same without feeling "salesy" can often be tricky. In this episode of the Creative Shop Talk Podcast, I'm sharing five easy, actionable prompts you can teach your staff to boost confidence, build genuine customer connections, and make sales feel natural (not pushy!). These simple, human-centered tools will help your team move from awkward to authentic – and you can start right now. Actionable Sales Strategies for Your Retail Team: 5 conversation starters to guide sales without pressuring your customers How to use demos and storytelling to connect with customers Why choice-based language makes buying easier The power of curiosity and gratitude in every sale How to create a culture of service, not sales scripts Your Next Steps: Teach the 5 conversation starters outlined in this episode to your team. Share this episode with them, even! Pick one of them and start using it today. Practice it on the sales floor. Share your results with me on Instagram! (I hope you are already following along @wendybatten.biz) Related podcasts we think you'll like: Episode 272: Unlocking Team Potential: Nurturing a Culture of Ownership Episode 208: Stacking Your Team with Guest Expert Shelli Warren Episode 84: 6 Tips to Amplify Your Team's Performance this Holiday About your host, Wendy Batten In case we haven't met yet, I'm Wendy Batten, retail business coach and founder of the Retailer's Inner Circle. With over 30 years of experience running successful businesses, I now help independent shop owners grow profitably and sustainably—with more confidence and joy. I've had my own business columns in featured magazines, such as What Women Create and other top publications, worked with some of the top industry brands as retail care manager, and I've supported hundreds of retailers through coaching, speaking, my programs, and this podcast. For more support from Wendy Join Wendy's CEO Planning Session for Retailers Retailer's Inner Circle - Join Wendy inside the best retailer's community Free resources for shop owners Hang out and connect with Wendy on IG All of Wendy's current programs and services for shop owners can be found HERE. Never miss an episode! Subscribe to the Creative Shop Talk Podcast and get the tools, inspiration, and strategies you need to thrive as an independent retailer.Click here to subscribe to iTunes! Loved the episode? Leave a quick review on iTunes- your reviews help other retailers find my podcast, and they're also fun for me to go in and read. Just click here to review, select "Ratings and Reviews" and "Write a Review" and let me know what your favorite part of the podcast is. So grateful for you! Thank you!
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    23 m
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