Content Creation Made Easy

De: Jen Liddy
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  • Resumen

  • Step off the content marketing dreadmill with realistic, simple, & SUSTAINABLE strategies to put into place…no matter what kind of content you create! Video? Blogs? Socials? Emails? Wherever you show up for your audience, there’s an EASIER way to do it that feels GOOD for who YOU are… This podcast is all about helping you feel more like YOU in your content - without one-size-fits all rules that never worked for you anyway. If you’re ready for content creation & marketing to BE EASIER - and, dare we say it, actually FUN - then you’re ready for CCME!
    Copyright © 2025
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Economía Exito Profesional Gestión y Liderazgo Liderazgo
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Episodios
  • When Your Messaging Misses the Mark: Hard Truths with a Media Strategist EP 254

    When Your Messaging Misses the Mark: Hard Truths with a Media Strategist EP 254
    Jan 30 2025
    Today's the last episode of CCME for a while as we go on hiatus so I can work on some other projects in my business! BUT! I plan to be back :) I'd love for you to stay in touch, and the best way to do that is via my email list. Do that by grabbing my Backstage Brilliance Marketing Toolkit—normally $27—for $0! This toolkit includes 21 customizable prompts designed to help you create content that connects without putting yourself center stage. 🎁 Grab your toolkit at www.jenliddy.com/backstage and use code CCME at checkout. When you're on my email list, you’ll get invited to live messaging calls where I’ll personally help you refine your content. NOW! On to today's show: When you’re an expert, what do you do when your messaging falls flat? Beth Nydick, a sought-after media strategist and authority in visibility marketing, realized something big this year: Despite her decades of experience, her offer and messaging weren’t landing the way she’d hoped. Instead of clinging to what felt comfortable, she 1. Leaned into the discomfort 2. Took feedback to heart 3. Made transformative changes that not only improved her results but also aligned her business with her clients’ true needs. Join Beth and me for this open convo about the hard (but necessary) shifts she made in her messaging and her program to make her work connect with her exact-right audience! In this episode, you’ll learn: -How Beth shifted her focus: From “aspirational fame” to practical strategies that empower her audience to see real results. -The role of feedback in growth: Why hearing hard truths is critical for refining your messaging and programs. -The power of alignment: How Beth rebuilt her program into an approachable, actionable system that resonates deeply with her audience. Beth’s story is a must-listen for any expert who’s struggled with connecting their expertise to their audience in a way that converts. Tune in to hear what Beth did - and how you can do the same to ensure your messaging is clear, authentic, and ATTRACT-ive. This episode is packed with actionable insights you don’t want to miss. Listen now! Find Beth at www.bethnydick.com Or on Instagram here: https://www.instagram.com/bethnydick Grab her fantastic resource: The Top 3 Mistakes Podcasts Guests Make Every Time https://bethnydick.myflodesk.com/db60k2198d Okay, I'm signing off for now. You can email me at hello@jenliddy.com Thank you, as always, for listening to Content Creation Made Easy! I'll talk to you in our next episode after my hiatus…and would love to have you on my email list so you can be the first to know :) Learn more about your ad choices. Visit megaphone.fm/adchoices
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    24 m
  • Trust Is 'Trending': How to Make It Work for Your Brand (for real) EP 253

    Trust Is 'Trending': How to Make It Work for Your Brand (for real) EP 253
    Jan 16 2025
    Feeling burned out by “me-centric” marketing? You’re not alone. Many service providers want to grow their business without feeling like they’re constantly on display, waving jazz hands in front of an audience 24/7. That’s why Audience-Centric Marketing is such a game changer—it allows you to build trust and connection while centering your content on your audience, not on you. In today’s episode, I’m diving into one powerful Audience-Centric Marketing strategy: The Phases of Awareness. This approach helps you create content that resonates deeply with your audience, no matter where they are in their journey… Whether they don’t even know they've got a problem yet to those ready to take action. Here’s what you’ll walk away with after listening to this episode of Content Creation Made Easy: 1️⃣ A practical way to stop feeling like you’re constantly selling while still growing trust with your audience. 2️⃣ Clarity on how to meet your audience where they are, so your content never falls flat. 3️⃣ An easy, repeatable method for crafting sustainable messaging that works across all levels of awareness. Plus, I’m giving you my Backstage Brilliance Marketing Toolkit—normally $27—for $0! The Toolkit includes 21 customizable prompts designed to help you create content that connects without putting yourself center stage. 🎁 Grab your toolkit at www.jenliddy.com/backstage and use code CCME at checkout. When you're on my email list, you’ll get invited to live messaging calls where I’ll personally help you refine your content. Create feel-good, sustainable marketing that works with this episode. **Will you take a moment to rate/review this show so we can impact and reach many more people with its content? Thank you in advance. xo, Jen Learn more about your ad choices. Visit megaphone.fm/adchoices
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    18 m
  • Fix Your Saggy Middle: How to create content that keeps readers hooked & interested EP 252

    Fix Your Saggy Middle: How to create content that keeps readers hooked & interested EP 252
    Dec 19 2024
    We're talking about a topic today that miiiiiight seem a little… Um. Unsexy? Boring? But stay with me, friend, because I promise you… We're talking about the unsung superhero of the content marketing world! It's the thing MOST of us are not thinking about when we create content, write our newsletters, and post that blog: HOW EDITING IS REALLY A SEXY BEAST. Okay, maybe not a sexy BEAST. But it's a vital part of keeping your readers from losing interest and ignoring you. Pssst - This is not Mrs. Fussypants talkin' grammar or typos. We're talking about that moment where we write a thing… And it gets messy. Saggy. Wander-y. Then we don't know how to get back to our original point. **That's when we lose readers. Do that over & over again and your readers stop trusting you. Stop reading you. Stop engaging with you. That's why you need to meet today's smarty pants, Gillian Hill. Gill's the go-to copywriter & editor for professional writers. She has bowled me over manymanymany times with her deep understanding & explanations of writing and editing. Listen and learn from Gillian, who will keep you from leaving your readers hanging or losing them halfway through your content pieces. Here's what she demystifies for us: (no red pen in sight) 1. How editing keeps your audience HOOKED. It's not about catching mistakes. It's about creating a clear, engaging journey that makes readers nod along. 2. Her Hub-and-Spoke model: a practical framework to keep your messaging on point. 3. The writer's Pit of Despair: even professional writers spiral into self doubt. We talk about how to stay out of it. 4. AI for the assist: spar with your favorite robot to help polish your drafts. Are you a seasoned writer or just someone tryna cross “write my dang newsletter” off your list? Doesn't matter! This episode will improve & ease-ify your content creation. Links: Grab Gill’s free Hub-and-Spoke Editing Guide (no opt-in required!) https://pages.gillhillwritingservices.com/hubandspoke Follow Gill on Instagram for hilarious editing fails and English gone wrong https://www.instagram.com/gillhilledits/ Join Gill’s newsletter for deep dives into copywriting and editing for word nerds. www.gillhillwritingservices.com www.linkedin.com/in/gillhillwritingservices Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 m
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Imagen de perfil para Samantha Bushika

This is the first podcast I have taken serious value from as an advanced blogger!

I love that this podcast goes there. and there. and there. I had no idea that linked in could be such a game chanher and being that I think that way- means so do many others so essentially its untapped. Thank you so freaking much for this. Ur a true rockstar going around changing lives and ish. keep at it cause u got it! 💜

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