What if one single sentence could add $400,000 to your practice in a year?

In this episode, Nick sits down with Dr. George Birnbach of Five Star Management — a chiropractor, coach, and practice growth expert with over 25 years of experience helping doctors build thriving, associate-driven practices.

Dr. George breaks down the exact rapport-building framework he teaches every associate from day one, including the powerful opening line that instantly makes new patients feel heard, understood, and ready to commit to care.

But that's just the beginning. In this episode, you'll learn: The "Money Line" — the step-by-step patient journey every practice needs mapped out

✅ Why most patients say no (and why it has nothing to do with money)

✅ The 9 buying triggers and how to move patients naturally through each one

✅ How to use your BNI or referral group the right way to never run out of new patients

✅ The Win-Win Associate Model and how it unlocks time freedom and financial growth

Whether you're struggling to convert new patients, dealing with drop-offs mid-care plan, or ready to scale beyond yourself, this episode is packed with actionable strategies you can implement immediately.

Connect with Dr. George Birnbach:

🌐 https://myfivestar.com

Struggling to get quality new patients from Facebook or Instagram ads? 😩

In this episode, Nick from CHIROBASIX breaks down the #1 Facebook and Instagram advertising strategy that’s helping chiropractors across the country attract real, high-quality patients — not just low-intent leads who never show up.

You’ll discover:

✅ Why most chiropractic ads fail to get results

✅ How to fix your Facebook & Instagram ad strategy for better ROI

✅ How to use educational video content to build awareness, authority, and trust

✅ The exact retargeting system that keeps your brand in front of potential patients

✅ How to create short, effective videos that generate long-term care patients

By the end, you’ll know how to turn social media ads into a steady flow of new patients who actually show up and commit to care.

🎁 Free Resources Mentioned:

📘 Download our FREE Chiropractic Marketing Book → https://chirobasix.com/lp/book/

🎥 Get 200+ Video Topic Ideas for Chiropractors → https://chirobasix.com/lp/video-topics/

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CHIROBASIX

https://chirobasix.com/

616-259-0012

In this session, we get to chat with Dr. Noel Lloyd from Five Star Management about their "Win-Win System".

This program guides Chiropractors like you to build a world-class associate program so you can grow your practice, earn more money, and gain more freedom.

Dr. Lloyd takes us through some of the key components of the Win-Win System and how you can succeed with bringing on associates into your practice.

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Want to learn more about the Win-Win System? Visit the Five Star Management website here:

https://myfivestar.com/win-win-associates/

Learn how to set up and run an incredible Media Day for your practice so you can capture all the best photos and videos to use for all of your marketing activities.

And of course, download the entire Media Day Checklist here:

https://chirobasix.com/lp/media-day-checklist/

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You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".

Grab your copy of the book here:

http://chirobasix.com/book

In this session, we're talking about Google Maps. Specifically your Google Business Profile and how you can get your practice ranking higher in search results.

Patients are already looking for you on Google. Is your practice showing up?

You can read the full article here:

https://chirobasix.com/chiropractors-guide-to-google-my-business-listings/

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You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".

Grab your copy of the book here:

http://chirobasix.com/book

In this session, we're looking at practical ways you can implement AI Technology into your Chiropractic practices.

We'll explore the basics of AI, and how you can tap into this technology to expand your marketing efforts as well as streamline operations in your practice.

You can read the full article here:

https://chirobasix.com/how-chiropractors-can-use-ai-technology/

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You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".

Grab your copy of the book here:

http://chirobasix.com/book

In this session, Heidi Ryder from Healthy Books joins us to talk about setting the vision for your practice.

We discuss the importance of knowing exactly where you want to go and building a game plan to get you, your team, and your practice there. This includes looking at setting your goals and then reverse-engineering your way with key milestones to aim for.

Heidi provides insights on how your financials play a major role and having a really good understanding of your numbers can help you conquer your goals.

You can learn more about Heidi Ryder and Healthy Books online:
https://www.healthybooksllc.com/

In this session, Dr. Nathan Unruh from SIDECAR joins us to talk about "The H3 Formula".

We discuss the biggest challenges practices face in their business along with the 3 elements that the most successful chiropractors focus on to get their practice where they want it to be.

He reviews putting yourself in the right mindset and focusing on high-value activities that help you produce the results you want to see.

You can learn more about Dr. Nathan Unruh and his group, SIDECAR, on their website:
https://sidecaredge.com/