Episodios

  • People Pleasing and Sales
    Dec 26 2025

    Welcome to the show!

    https://www.captivatetheroom.com

    General Overview

    Conversation Summary: The host, Tracy Goodwin, delivered a solo podcast episode about the negative impact of the "mask of people pleasing" on sales and communication. She defined this "voice mask" as a set of protective vocal habits that cause a speaker to neutralize their personality, block genuine connection, and sound tentative. Goodwin argued that in a sales context, this focus on being liked rather than serving the client led to a loss of authority and business, as the speaker was often perceived as indifferent or lacking confidence. She supported her points with anecdotes from her coaching practice, explained that these masks stemmed from deeper issues like imposter syndrome, and proposed that the solution was to release the need for approval and focus on creating an authentic "voice experience" for the listener.

    Key Points
    • The "mask of people pleasing" was identified as the most common and destructive vocal pattern in sales, causing individuals to neutralize their personality and block connection.
    • People pleasers in sales mistakenly believed they must be liked to make a sale, which led them to hide their passion and expertise, resulting in a flat delivery that was perceived as indifference.
    • The vocal habits associated with this mask, such as sounding tentative or ending statements with a rising intonation (lilt), undermined the speaker's authority and subconsciously asked for permission.
    • These vocal masks were described as habits built on deeper insecurities, imposter syndrome, and a lack of self-worth, which surfaced in high-stakes situations like selling or job interviews.
    • The recommended solution was to stop focusing on the outcome of being liked and instead concentrate on serving the client and revealing one's authentic self through their voice.
    Más Menos
    27 m
  • Top-25 Identity with Okhee Lee
    Dec 22 2025

    Welcome to the show!

    https://www.captivatetheroom.com

    General Overview

    Interview Summary In an interview on the "Captivate the Room" podcast, Professor Okhee Lee discussed her personal and professional journey, from growing up in a remote South Korean village to becoming a leading academic in STEM education at New York University. She detailed her work focused on multilingual learners, advocating for an asset-based approach that recognizes their inherent capabilities.

    A significant portion of the conversation centered on her transformative experience with voice coaching, which she began at age 60. Lee explained how this training helped her overcome layers of self-imposed silence rooted in her cultural background, gender, and profession. She articulated a profound connection between finding her physical voice and claiming her identity, which empowered her to advocate for herself, win numerous awards, and become a more impactful public intellectual.

    Interviewee Background Okhee Lee was a professor in the Steinhardt School of Culture, Education, and Human Development at New York University. Her expertise was in STEM (science, technology, engineering, and mathematics) education, with a specific focus on promoting equity, justice, and language learning for all students, particularly multilingual learners. Her work involved integrating science, language, and computational thinking to address major societal challenges. She was the recipient of many honors and awards for her contributions to the field.

    Key Points
    • Okhee Lee's work shifted the educational paradigm from viewing multilingual learners through a deficit lens (e.g., "limited English proficient") to an asset-based perspective that values their diverse knowledge and languages.
    • She advocated for making complex STEM concepts tangible and accessible by grounding them in real-world phenomena, such as studying garbage to understand decomposition and the conservation of matter.
    • Her personal journey was one of determination, where she had to "beat the system" by earning high test scores to convince her family to let her study in the U.S. instead of getting married.
    • At age 60, she undertook voice coaching which she described as a profound, identity-shifting experience. It helped her unpack and overcome layers of self-silencing stemming from being an Asian American woman in a male-dominated academic field.
    • She argued that speaking and listening are fundamental skills that are critically undervalued in society and academia, unlike reading and writing, which often serves to silence certain groups.
    • Finding her voice physically allowed her to find her voice academically and personally, leading her to assert her right to be recognized for her work and to actively mentor others.
    Más Menos
    1 h y 12 m
  • Top 2025-Wounded Voice
    Dec 18 2025

    Welcome to the show and to the series that I'm ending 2025 with. I'm rolling out my top 5 episodes of 2025.

    This was one of my personal favorites. Everyone has a wounded voice and they don't realize it. If we just heal the wound, the don't actually fix the voice, the voice has to be dealt with as well.

    I hope you enjoy this series and best wishes for a very happy holidays.

    Have you taken my voice mask quiz?

    https://quiz.tryinteract.com/#/621a5513edca630018200027

    Are you ready to rewrite your voice wounds and finally find your real voice?

    Here are two options to work with me.

    The Voice Code https://www.captivatetheroom.com/voicecode

    Voice Mastery https://www.captivatetheroom.com/voicemastery

    Más Menos
    25 m
  • Leading with Maree Burgess
    Dec 15 2025
    Interview Summary: In this interview, host Tracy Goodwin spoke with leadership coach Maree Burgess. Maree discussed her career transition from nursing to banking and finally to leadership consultancy. The conversation centered on the qualities of effective versus ineffective leaders, with Maree identifying the fear of asking for help and imposter syndrome as key deficits in struggling leaders, often leading to micromanagement. They explored major challenges for leaders, including time management, the culture of "busyness," and the prevalence of unnecessary meetings. Maree introduced a pyramid model for team performance (Minutia, Task, Outcome, Impact) and shared anecdotes from her coaching practice, including her work with senior medical professionals. The interview concluded with a discussion on the importance of authenticity and how voice coaching helped Mari remove her own professional "masks." Maree Burgess is the leadership coach, trainer, facilitator, speaker, and author dedicated to turning managers into exceptional leaders. Her career began as a nurse in a major trauma hospital, where she developed the calm presence she’s known for today. A move into banking revealed the critical role of strong leadership and engaged teams, sparking an obsession for good leadership that led her to launch her consultancy over 20 years ago. Maree now works with leaders and teams to level up through her proven Nine Accelerators for Success framework. Her blend of practical expertise, strategic insight, and genuine care empowers clients to operate with clarity, confidence, and impact, unlocking their potential and creating teams people love to be part of. LINKS W: www.mareeburgess.com LI: https://www.linkedin.com/in/mareeburgess/ Instagram: maree_burgess YouTube: https://www.youtube.com/@mareeburgess Key Points Ineffective leaders often failed because they either did not recognize they needed help or were too afraid to ask for it.Imposter syndrome was a significant issue, even for highly credentialed individuals, and it often led to a need for control and micromanagement.Great leaders focused on empowering their team members, understanding their capabilities, and providing the necessary support to "lift them up."The biggest challenge for leaders in 2025 was not a lack of time, but how they used their time. Maree emphasized delegation and eliminating non-essential tasks and meetings as critical skills.The tendency to be "busy" was often used as a "badge of honor" but also served as a protection mechanism to avoid more difficult, strategic work where one might fail.Meeting culture in many organizations was habitual and inefficient; leaders needed to challenge the necessity and duration of meetings to improve productivity.She presented a four-level pyramid model of team performance: Minutia (drowning in busyness), Task (working in silos), Outcome (aligned and effective), and Impact (achieving the unachievable).To maintain focus on important work, she shared the mantra of an Australian Olympic rowing crew: "Will this make our boat go faster?" Notable Quotes "The ones that fail are often the ones that either don't recognize or are afraid to ask for help." (20:00) - Stated when explaining the primary deficit of leaders who struggle."So when people feel like an imposter, they've got to be across everything. Once they're across everything, they're micromanaging." (0:26) - Said while linking the feeling of being an imposter directly to the negative leadership behavior of micromanagement."I obsess about delegation, the untapped leadership skill that no one really gets. Right?" (24:43) - Mentioned in the context of time management and how leaders can free themselves up for more impactful work."Meetings make people lazy. You can rock up to a meeting and not participate." (30:27) - Part of her critique of inefficient and habitual "meeting cultures" within organizations."I've always had the belief that my voice is really important And how I use my voice really helps with what I do." (50:09) - Explained as her motivation for seeking out voice coaching to become more authentic and effective. Kicker Quotes "No one comes to work, I believe no one comes to work to do a bad job, but that's how it's perceived for whatever reason.""The great leaders understand how to elegantly move people on quickly in ways that even the person being moved on, thanks or at least helps them lift up.""Meetings really annoy me. And also meetings fill time. So even though people complain about it, everyone is... using busyness as a badge of honor."
    Más Menos
    56 m
  • Voice and the Connection to Sales
    Nov 6 2025

    Welcome to the show!

    I've got a little bit of a recap for you on some of the shows I've done lately with more detail about how the voice plays a role in getting what you want, specifically in sales.

    Key Message

    Your subconscious voice patterns and "masks" are costing you money and preventing authentic connection, even when you think you're being genuine.

    Main Points The Hidden Cost of Voice Masks
    • Even successful people leave 30% of potential buyers behind due to subtle voice issues
    • One small voice adjustment can dramatically impact results:
      • Jade's story: Conversion rate jumped from 40% to 80% after removing one protective sound
      • Another client: Achieved 78% conversion rate at live events after fixing minimizing patterns
    Common Voice Masks That Kill Sales

    1. "I don't want to sound salesy"

    • Results in minimizing and flattening offers
    • Makes you sound unconfident about your own programs
    • Buyers lose inspiration and curiosity

    2. "I don't want to bother people"

    • Creates rushed, indifferent delivery
    • Sounds like you're hurrying to get through interactions
    • Makes listeners feel unwelcome

    3. Outcome-driven/problem-solver patterns

    • Being "vocally somewhere else" while speaking
    • Creates disconnect between words and presence
    The Subconscious Protection System
    • Your nervous system tries to keep you "safe" by avoiding judgment, rejection, or abandonment
    • These protective patterns show up as voice masks that repel listeners
    • You can't hear these patterns yourself because your subconscious doesn't want you to
    Why This Matters More Than Ever
    • In an AI world, authentic human frequency is crucial
    • Many people have "buried" their natural feeling sounds
    • Without authentic vocal connection, you sound flat and AI-like
    Bottom Line

    The gap between thinking you're being authentic and actually connecting authentically through your voice is costing you sales, leadership effectiveness, and relationships. Small voice adjustments can yield massive results.

    Contact: tracy@captivatetheroom.com for voice assessments and improvement work.

    Más Menos
    16 m
  • Next Level Greatness with Beverly
    Nov 4 2025

    Welcome to the show!

    I've got a great guest with me today, a little bit of an analysis, especially around what's stopping conversions, voice stories and beliefs around what is working vs. what is protection and voice masks and how they cost sales.

    Interview Summary This interview was a live voice coaching session between host and voice expert Tracy Goodwin and her guest, business owner Beverly Simpson. [01:38]

    Tracy analyzed clips of Beverly's voice from a previous podcast appearance and an Instagram Live video, identifying vocal patterns that stemmed from a deep-seated need to prove her worth. [02:21]

    They discussed how childhood experiences, particularly criticism from her father, created "voice masks" that caused her to sound like she was pushing, convincing, and justifying her expertise. Beverly shared her own vulnerabilities, including the fear of becoming egotistical and the deeper fear of not being "great enough."

    The conversation explored how these vocal habits, while contributing to her success so far, were now limiting her ability to connect authentically with her full audience and step into her next level of leadership.

    Interviewee Background Beverly Simpson was a former actor and a former district fitness manager for a national gym in Manhattan, where she was responsible for significant revenue and team development. For the past decade, she has been running her own business, where she helps personal trainers and other health and wellness professionals start and scale their own profitable online businesses.

    Más Menos
    48 m
  • Losing the Deal: How Voice Costs You Influence (and How to Get It Back) w/ Kath Patrick
    Oct 15 2025
    Welcome to the show! Today, I've got Kath Patrick with me and you are going to be blown away how she sees the voice as the deal breaker with her clients and so much more! Kath Patrick https://www.nonprofitpowerpodcast.com www.linkedin.com/in/kathpatrick-strategicsense Kath Patrick helps non-profit leaders solve the problem of chronic under-investment in their work. Her clients learn how to turn the money and policy decisionmakers in their world into willing investors who are happy to pay for the full value of the results you create. Kath’s journey as a lifelong advocate and nonprofit leader at the local, state and national level has taught her what works and what doesn’t to deeply engage decisionmakers and build powerful influence with them. In the process, she’s discovered that a lot of the things leaders were taught to do, really don’t work. She helps her clients let go of what’s not working, and build the skills they need to deeply engage decisionmakers and get them fully invested in the life-changing work you do. Kath is also the host of The Nonprofit Power Podcast, where every week she explores the secrets to building powerful influence with the decisionmakers that matter. Episode Overview Guest: Kath Patrick Host: Tracy Goodwin Theme: How voice, delivery, and human connection directly impact influence, funding, and results in the nonprofit and leadership space. This episode dives deep into how nonprofit leaders unintentionally “lose the deal” — not because of weak data or logic, but because of how they sound. Kath and Tracy unpack how tone, pace, vocal masks (Professional, Needing to Prove, Foreshadowing), and lack of emotional connection derail influence with decision-makers. It’s a conversation that bridges the Psychology of the Voice® with policy, power, and persuasion. Core Themes & Insights 1. The Real Reason Nonprofits Lose Funding Kath reveals that the downfall isn’t poor programs — it’s miscommunication. Leaders assume decision-makers understand their world, when in reality, they don’t. The result: data dumps, jargon, and monotone delivery that fails to inspire action. “Facts and data don’t engage… until the decision-maker understands why it matters.” 2. The Voice as the Hidden Dealbreaker Tracy connects Kath’s experience to voice psychology — the way tone and subconscious habits sabotage outcomes: Foreshadowing mask: expecting rejection before speaking. Needing-to-Prove mask: over-explaining and overperforming to earn approval. Professional mask: stripping away humanity to sound “credible,” which instead kills connection. “They’re brilliant with donors — and they crumble in front of decision-makers, turning into a walking PowerPoint.” 3. Connection Beats Data Both emphasize that storytelling, emotion, and presence win the deal — not rapid-fire facts. Decision-makers engage once they feel the transformation and visualize the impact. “If you don’t connect, why would they care at the level you do?” 4. High Stakes = Old Habits Under pressure, even seasoned leaders revert to protective habits: Speaking faster to “get it over with” Reading the room reactively instead of adjusting intentionally Trying to sound impressive instead of authentic Kath’s antidote: practice surprising them in the first two seconds — “Say something unexpected. Ask a question. Anything but a generic intro.” 5. Authenticity as the New Professionalism Tracy and Kath dismantle the myth that being “professional” means being robotic or emotionally flat. True influence comes from being fully human — voice, emotion, and all. “You’re not doing a keg stand on the conference table. You can be real and professional.” Key Takeaways Voice determines trust and investment. The sound of authority isn’t about volume or polish — it’s about connection. Emotion is strategy. Decision-makers fund what they feel compelled by, not just what they understand. Speed kills impact. Talking fast signals nerves and causes disconnection. Authenticity converts. Bringing humanity into the room is what turns influence into partnership. Timestamped Structure Time Segment Highlights 00:00–02:00 Intro Tracy’s voice philosophy + Kath’s alignment with her work 02:00–08:00 Kath’s mission The problem of chronic underinvestment + how decision-makers create barriers 08:00–16:00 Decision-maker psychology Why rules and control exist; how to influence from empathy 16:00–24:00 Voice mistakes Foreshadowing, proving, and professionalism explained 24:00–30:00 High-stakes behavior How stress reactivates protection habits and voice masks 30:00–35:00 Redefining professionalism “Professional ≠ disconnected” — authenticity as power 35:00–40:00 Kath’s origin story From teenage activist to policy strategist 40:00–47:00 Teaching influence Why connection and emotional storytelling secure investment 47:00–48:00 Closing reflection Tracy...
    Más Menos
    59 m
  • Brave with Dr. Stephanie Lopez
    Oct 8 2025

    Welcome to the show! I've got a great guest and a great episode for you today.

    Dr. Stephanie Lopez with me today.

    Dr. Steph is a former NASA Psychologist and the founder of The BRAVE Method. She’s known for guiding women to break through anxiety, heal, and get out of fight or fight for good.

    Broken to Brave Podcast: https://brokentobrave.buzzsprout.com

    Free Training: www.brave-method.com/anxiety

    Instagram: https://www.instagram.com/drstephanielopez/

    Interview Summary

    In this interview, host Tracy Goodwin spoke with Dr. Stephanie Lopez, a former NASA psychologist turned healing coach. [04:32] Dr. Lopez discussed her unique perspective on anxiety, defining it as the mismanagement of emotions that resulted from a lifetime of being taught to suppress feelings and cut short the natural emotional cycle. [08:39] She explained how this suppression led to anxiety, people-pleasing, and perfectionism.

    [27:35] Dr. Lopez shared her personal journey, which began with a transformational workshop at NASA, and outlined her approach to healing, which emphasized increasing one's tolerance for feeling all emotions, understanding the somatic nature of emotional regulation, and breaking free from limiting self-identities.

    [10:07] The conversation also explored the mechanics of people-pleasing, the importance of a nuanced emotional vocabulary, and the power of experiential work in creating lasting change. [25:23]

    Key Points
    • Dr. Lopez defined anxiety not as a permanent condition but as the result of mismanaging emotions, specifically by suppressing them and preventing them from completing their natural cycle. [08:49]
    • She argued that from a young age, most people were conditioned to "cut off" their emotions, which led to a buildup of unprocessed feelings that manifested as anxiety, ruminating thoughts, and even physical pain. [11:01]
    • She stated that "overthinking is under-feeling," explaining that attempts to control every outcome were driven by an unwillingness to feel potential negative emotions like embarrassment or incompetence. [15:34]
    • The key to gaining control, she proposed, was to increase one's tolerance to feel all emotions. [14:36] When one was willing to feel anything, external circumstances and other people's reactions lost their power. [14:36]
    • People-pleasing was described as an attempt to control others' feelings to avoid one's own discomfort, which paradoxically could erode trust in relationships. [25:28]
    • She emphasized that true emotional regulation was primarily a somatic (body-based) experience, and that intellectual understanding alone was insufficient for deep, lasting healing. [24:01]
    Más Menos
    54 m