Join Kevin Eikenberry, one of Inc.com's Top 100 Leadership and Management Experts in the World, as he shares his secrets to success. For thirty years, Kevin has been training leaders realize their potential and shoot for the stars!

Exclusive tips to be a better boss in a hyper-speed work-world:

"Think big, start small…"

"Practice with people, not data…"

"Never forget the fundamentals…"

Learn more from best-selling author and expert leader…

See more at: MarkSpencerCook.com/Podcast/

Links for Mark S. Cook: MarkSpencerCook.com | WindfallPartners.com

LinkedIn for Mark S. Cook: LinkedIn.com/in/@MarkSpencerCook

Other Social Media: @MarkSpencerCook

Questions Explored in this Discussion:

• How to close the "knowing/doing" gap?

• How to set long-lasting habits?

• How to balance consistency with flexibility?

• How fast to progress through life?

• What to do in transitionary periods?

Lessons Learned:

• Observe successful leaders to become one.

• You have to build habits to gain skills.

• Learn to balance conflicting skills.

• How and when to give helpful feedback.

• Be patiently persistent.

• Life moves one day at a time.

• It's never too late to return to the fundamentals.

Chapters

0:00 Introduction

3:40 Changing With the Times

11:00 Kevin's Background

14:06 Learning to Lead

17:05 Mindset/Skillset/Habitset

22:26 Flexibility vs Consistency

28:48 Intentionality

32:45 Giving Grace

38:11 Positive vs corrective feedback

45:24 Think Big, Start Small

47:12 Transitioning into Leadership

49:04 Return to Your Roots

Website: kevineikenberry.com

Flexible Leadership Book: kevineikenberry.com/flexible

Confidence Masterclass: kevineikenberry.com/gift

LinkedIn: https://www.linkedin.com/in/kevineikenberry/

Keywords:

bestselling author, leadership, flexibility, patience, constructive feedback, habits, consistency, intentionality

What if everything you’ve believed about marketing was based on a broken premise? Erik Wolf—former award-winning agency founder, speaker, and creator of the Unified Marketing System—reveals the shocking disconnect between what clients buy and what actually delivers results.

Erik takes us through his riveting career journey from fake jobs and false starts to real breakthroughs and a final reinvention as the behind-the-scenes “Coach X” for marketing teams nationwide. From watching a dream crumble in his twenties to building a multimillion-dollar agency—and then walking away—he now mentors executives and marketing managers to finally fix what’s broken inside.

Start treating marketing like a business problem—not a branding mystery.

Secret: The #1 reason marketing fails has nothing to do with the agency you hired… and everything to do with you:

"It's not enough just to do a job."

"I realized my job was made up."

"Become an expert in something."

You won’t believe Erik’s first stop in the professional world!

Links:

https://ewolf.live

https://www.linkedin.com/in/erikwolf

MarkSpencerCook.com/Podcast/ | WindfallPartners.com

YouTube.com/c/MarkSpencerCook/

LinkedIn.com/in/MarkSpencerCook

All Social Media: @MarkSpencerCook

Questions Explored:

What do you do when you discover your job isn’t real?

How can younger professionals find their footing without clarity?

Why do most companies fail at marketing before they even begin?

What’s the most effective way to make marketing profitable today?

What happens when a founder outgrows their own business?

Lessons Learned:

Real marketing starts with customer truth—not creative assets.

Talk to 7–10 actual clients before building strategy.

Your service’s real value isn’t what you think it is.

Don’t confuse inertia with commitment.

If your heart’s not in it anymore, step out before you sell out.

Leaders must be marketing literate, not just buyers of services.

Marketing managers need mentorship—not just instructions.

Treat marketing like a system, not a series of tricks.

Chapters:

00:00 The Evolution of Marketing: A Personal Journey

02:47 Navigating Early Career Challenges

06:06 Discovering Passion in Marketing

08:57 The Transition to Entrepreneurship

11:52 Building a Marketing Agency: Lessons Learned

15:06 The Changing Landscape of Marketing

18:05 Realizations and Shifts in Perspective

21:03 The Decision to Pivot: Ending the Agency

24:03 Looking Ahead: New Beginnings

35:40 The Turning Point: Choosing Yourself

41:29 Navigating Career Transitions

45:46 The Shift to Coaching and Consulting

51:56 Practical Career Advice for Growth

55:42 Keys to Profitable Marketing

Keywords:

marketing leadership, business growth, marketing coaching, Erik Wolf, strategic reinvention, agency founder, startup lessons, customer discovery, career pivot, internal marketing teams, profitable marketing, client strategy, expert positioning, broken marketing systems

Join Rochelle Hemingway, CEO, SLAY To Success. Learn how Rochelle’s S.L.A.Y. formula—Stay ready, Lead out loud, Access community, You are built to last—took her from 18-year-old Airman to Command Chief guiding 8,000 people, and how one daily ritual fuels her momentum.

See more: MarkSpencerCook.com/Podcast.

Everyone faces stalled careers when confidence, health, and image misalign. Tune in and start slaying your leadership image today.

Secret: Discover Rochelle’s non-negotiable ritual for unshakeable presence…

“Stay ready to be ready.”

“Show up in excellence.”

“You are built to last.”

Find your unexpected “Y-switch” born in your “deployment”:

Website: https://slaytosuccess.com

LinkedIn: https://www.linkedin.com/in/rochelle-hemingway-slays/

See more at: MarkSpencerCook.com/Podcast/

Links for Mark S. Cook: MarkSpencerCook.com | WindfallPartners.com

LinkedIn for Mark S. Cook: LinkedIn.com/in/@MarkSpencerCook

Other Social Media: @MarkSpencerCook

Questions Explored in This Discussion:

• Why does SLAY beat imposter syndrome?

• How to lead 8,000 airmen?

• Which habits anchor presence?

• What turns critics into allies?

• How can image speed promotions?

Lessons Learned:

• Audit your digital footprint before strangers shape your reputation.

• Prepare obsessively; unexpected chances favor those mastering basics.

• Model excellence daily; visible example persuades faster than directives.

• Voice your perspective early; self-advocacy gets decision-table seats.

• Cultivate allies & critics; community multiplies grit, feedback, & reach.

• Commit to one power ritual; repeat daily to recharge momentum.

• Design image intentionally—posture, attire, eye contact, readiness.

• Persist through slow promotions; breakthroughs follow the determined.

Chapters

00:00 Introduction

02:49 Early Life

05:47 Civilian Transition

09:08 Service Challenges & Triumphs

11:59 Leadership Lessons

15:11 Identity & Presence

18:01 Beating Imposter Syndrome

21:02 Building Trust

23:56 Communication

26:55 Managing Difficult People

29:48 Leading Crisis & Change

33:07 Creating Community

35:56 Key Takeaways

36:21 Navigating Military Life

38:02 Journey to Parenthood

46:42 Reinventing After Service

50:32 The S.L.A.Y. Philosophy

1:03:32 Practical Tips to Thrive

Keywords

command chief, SLAY method, leadership, image consulting, personal branding, women leaders, military leadership, resilience, presence, community, imposter syndrome.