Behind The Scenes: Inside Our Annual Vision-Setting Process (From 5-Year Plans to the Next 12 Months)

In this week’s Behind The Scenes episode of The FasterFreedom Show, Sam breaks down how his team sets the vision for the year ahead across all four companies—and why real strategy doesn’t start with a random goal or a last-minute plan.

He walks through their annual off-site executive retreat, where the leadership team steps away from day-to-day operations to focus on big-picture thinking, alignment, and clarity. You’ll hear how they work backwards from a long-term 5-year vision into a 3-year outlook, and finally into a clear 1-year picture that gives every team direction without getting lost in unnecessary details.

From setting broad strokes that guide decision-making to creating alignment that helps teams execute with confidence, this episode gives a behind-the-scenes look at how intentional planning sets companies up to actually hit their goals—year after year.

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