Adam Kukoff | CEO of Nutsola

Anthony & Josh talk with entrepreneur and CEO of NUTSÓLA, Adam Kukoff. Adam shares how business has been going since quarantine has started, the strategy he’s developed to get the product in front of customers during a time when in-person interaction is limited, the origin story of how NUTSÓLA got started, and why packaging matters when looking to influence purchase decisions. Later, they chat about the types of customers that have been purchasing NUTSÓLA most frequently and where Adam sees the business going in the “new normal” that we’re living in. You can follow Adam on Instagram @nutsolaofficial and check out the website at www.nutsola.com