A Well-Designed Business® | Interior Design Business Podcast

De: LuAnn Nigara
  • Resumen

  • In today's world being a talented interior designer isn't enough to ensure that you have a profitable and successful business. Design school curricula doesn't always equip you with the business skills to have your interior design business be everything you imagined it would be! A Well-Designed Business® is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 40 years of success in the interior design industry, and she finds the most successful guests to share their interior design business best practices. This podcast is sponsored by Kravet Inc and Mydoma Studio.
    2016
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Episodios
  • 1083: Power Talk Friday: Veronika Miller: Building a Career through Design Connection
    Apr 29 2025
    Today With Veronika Miller: I'm excited to introduce you to Veronika Miller, a true innovator who has spent her career building meaningful connections between designers, brands, and international markets. From her early days as a marketing professional and kitchen designer to founding the influential Design Hounds Influencer Network and consulting with organizations like NKBA, Veronika has a unique talent for creating opportunities where others see obstacles. In this episode, Veronika and I discuss her entrepreneurial journey, exploring how a fearless approach and commitment to genuine value have shaped her multiple successful ventures. You'll hear about the power of stepping out of your comfort zone, the importance of international perspectives in design, and how creating strategic connections can transform your business. LuAnn Nigara and Veronika Miller’s Ah-Ha Moments: “The answer is defiintely no if you don’t ask.” - LuAnn “It’s not fearlessness. It’s ‘doing’ despite fear.” - Veronika "It's a piece of wood. If you don't like this one, I'll get you another." - Veronika More About Veronika Miller Veronika Miller is CEO of M2 Connect LLC and Founder of three brands: The Designhounds Influencer Network, which includes Designhounds Events and the Designhounds Talks Webcasts; M2 Consulting Group, a team of industry experts focused on business development for brands and industry organizations including the NKBA’s international development program, Global Connect and finally the DesignTrail App, a digital lead management and communication application for buyers and sellers set to launch in 2025. Connect with Veronika Miller Design Hounds Design Hounds - Instagram M2 Consulting Group M2 Consulting Group - Email A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara ⁠The Power Talk Friday Tour⁠ ⁠Watch the Docuseries!⁠ ⁠http://www.luannnigara.com/cob⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠here⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Audiobook: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Book 2: ⁠A Well-Designed Business – The Power Talk Friday Experts⁠ Book 3: ⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠ Connect with LuAnn Nigara LuAnn’s ⁠Website⁠ LuAnn’s ⁠Blog⁠ ⁠Power Talk Friday⁠ Like Us: ⁠Facebook⁠ | Tweet Us: ⁠Twitter⁠ | Follow Us: ⁠Instagram⁠ | Listen Here: ⁠Podcast⁠ Other Resources: This podcast supports the ⁠Savvy Giving Design Coalition⁠. Learn more about it ⁠here⁠! ⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠ ⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠ Designhounds Talks Chicago at The Mart : Business Spark Conference - May 7th! ISH Frankfurt InstallerSHOW 2025 UK - June 24th to 26th! German Haus Fair Tour - Sept 20th to 24th! Interzum in Cologne, Germany - May 20th to 23rd! Other Shows: AWDB #807: Power Talk Friday: Claire Jefford: Interior Design Boss Academy. Why Trust & Experience Matter in Creating a Profitable Business AWDB #485: Power Talk Friday: Claire Jefford: Rock the Consult AWDB #825: Power Talk Friday: Cheryl Clendenon: The Design Paradigm – Creating a Strong Framework For Your Interior Design Business AWDB #482: Cheryl Clendenon: Small Business, Think Big AWDB #568: Arianne Bellizaire: “A Reluctant and Accidental Leader in #BLM” AWDB #20: Arianne Bellizaire – Could Your Hobby or Hidden Talent Be Your Marketing Platform?
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    1 h y 25 m
  • 1082: What Would Lu Do?: The Big Shift: What’s Changing on A Well-Designed Business® and Why
    Apr 25 2025
    Today With LuAnn Nigara: After 9 years, 1,400+ episodes, and over 9 million downloads, A Well-Designed Business® is evolving. In this solo episode, LuAnn shares the next chapter of the podcast—and why this shift isn’t a step back, but a powerful step forward. She explains the two types of episodes you’ll hear in the coming months, and the all-new format she’s creating to deliver even more value for seasoned business owners. Whether you’re new to the show or have been with LuAnn since the beginning, this is an episode that lays out exactly how A Well-Designed Business® will continue to support you, your growth, and your goals—now more than ever. Listen now to hear: Why weekly interviews are on pause What’s replacing them—and why it’s better for your business What you can expect from the new format: pain-point-focused, expert-curated compilation episodes Why LuAnn created InsideVoice (and how to join) And what’s happening with Book #4… This isn’t the end—it’s the evolution. A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design InsideVoice - Sign Up Here! Design Trade Service Designhounds Talks Chicago at The Mart : Business Spark Conference Other Shows: AWDB #1062: 9 Years of A Well-Designed Business—How Vision & Bold Action Can Grow Your Business
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    39 m
  • 1081: Tracee Murphy: The Psychology of Luxury Sales in Interior Design
    Apr 22 2025
    Today With Tracee Murphy: Welcome to a Well-Designed Business. Today, we’re diving deep into the psychology involved in the sales process—and why it begins with understanding that you are a luxury service provider. Tracee Murphy, psychologist-turned-designer, leverages her background in her business, and teaches others to do the same thing. Today, she’s here to unpack how understanding client motivations and mastering deep listening are key to success in the high-end market. LuAnn Nigara andTracee Murphy’s Ah-Ha Moments: "Luxury is really defined by the client... if we don't understand what they're wanting, then we can't possibly deliver it." -Tracee "If the only thing you ever did as a salesperson was stop talking and listen, you're gonna be way ahead of the game." - LuAnn More About Tracee Murphy Thanks to degrees in interior design and psychology, Tracee understands how your home’s interior can impact your moods and the way you live. She is particularly skilled at listening to her client’s needs to develop spaces that meet and exceed expectations. From managing multiple perspectives on a project to staying abreast of the latest codes, Tracee thrives on reflecting “Your Style of Living.” Tracee and her team believe that each project is unique, with its own singular design aesthetic. To that end, she and her team work to reflect the personality of each homeowner or business behind the space. Her passion is for classic styling with a relaxed and sophisticated feeling. A licensed interior designer in Florida, Tracee regularly attends continuing education classes to ensure she is constantly evolving in her approach while also remaining up to date on all health and safety requirements. When she isn’t creating beautiful living spaces, Tracee loves traveling the world, walking the beach and enjoying the “salt life.” She regularly supports the arts and culture that Sarasota has to offer, but most of all, she relishes spending time with her family and dogs, George Washington and Sophie Jo, who you’ll find in the TMI Design Studio on most days. Connect with Tracee Murphy Website Instagram Facebook Youtube The Designer Launch - Download Now! A Big THANK YOU to Today’s Podcast Sponsor: Design Trade Service 2025 Business of Interiors Community Summit What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Design Trade Service Designhounds Talks Chicago at The Mart : Business Spark Conference Other Shows: #409 Candy Scott & Rachel Cannon: Interior Design is a Service Business Not a Commodity Business #587 Darrell Long: The Best Design Comes From Within, Not Pinterest #842 Joshua Smith: Sell the Experiences, Not the Commodity #971 Vicente Wolf: How to Bring True Artistry into Interior Design
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    1 h y 18 m
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Eye opening

I loved this episode so so much! Thank you Luann!
it opened my eye to see another dimension. This is the good stuff!

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Such valuable content

So informative with valuable tools on how to grow and evolve your business. Thanks Kaitlyn and Luanne

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