50-Year Mortgages, Market Reality & Life at Innovate’s La Mesa Office | Realty Talk
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This week on Realty Talk, Suzanne “Queen of the Closing Table” and Paul “Fix-It-All” are recording on-site at Innovate Realty’s La Mesa office in San Diego County. They break down the buzz around 50-year mortgages, what Trump’s proposals and Fed moves could mean for buyers, and how today’s market is really behaving as we head through the end of the year.
They also pull back the curtain on how Innovate’s multi-location model and in-house media team are changing the game for agents and their clients—from collaborative office culture to wedding-style closing videos that generate repeat and referral business.
In this episode, they cover:
The pros, cons, and real risks of a potential 50-year mortgage
Why “date the rate” still matters—and what most consumers actually do with debt
Inventory, days-on-market, and why some listings are flying while others sit
How Innovate’s La Mesa office is capturing nearly 1% of San Diego County’s market share
What makes Innovate different for agents: in-house media, multiple locations, and low-ego leadership
If you’re a buyer, seller, or agent wondering how to navigate this market—or thinking about whether your brokerage is really supporting you—this episode is for you.
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