#482 - Seller Strategy Masterclass: Next Level Competitor Research

In this information-packed Seller Strategy Masterclass episode, Bradley dives into the world of advanced competitor research and alerts using Helium 10’s powerful features. From unlocking historical keyword insights for seasonal products to harnessing the trend-tracking prowess of the “Show Historical Trend” button inside Cerebro. Discover the strategic advantages of the Cerebro “Time Machine” and uncover hidden opportunities by examining significant drops in your competitor’s BSR. Bradley unveils the true value of these features, guiding you to reverse-engineer your competitors’ success on a month-to-month basis and offering insights into top-level competitor information. Bradley also teaches your, how to set up tailored alerts from competitors’ listings, customize your notifications, and gain priceless insights into pricing and coupon strategies. Join us to grasp the immense potential of these new features and create an unfair advantage against your competitors with your own suggested insights. Let’s learn how to elevate your Amazon game today! In episode 482 of the Serious Sellers Podcast, Bradley discusses: 01:31 – What You Will Learn In This Episode03:00 – Using Cerebro History For Seasonal Products07:31 – The Cerebro Show Historical Trend Button11:51 – How To Use The Cerebro “Time Machine”13:25 – Look At Big Dips In BSR14:29 – Why Are These Features So Valuable20:43 – Reverse Engineer Your Competitor’s Success On A Month To Month Basis23:54 – How To See Top-Level Information For Your Competitors25:19 – Getting Alerts From Competitors Listings27:04 – How To Customize Your Competitor Alerts28:07 – Getting Insights On Pricing And Coupon29:21 – How Valuable Are These New Features?32:36 – Suggest Insights That You Want To See In Helium 10 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today in our monthly Seller Strategies Masterclass, we’re gonna be going over some amazing features that you should be using that’s gonna help you see what your competitors are doing on keywords on a month to month basis, going back to yours, and allow you to get notifications on if they change their price or add a coupon to their listing and much more. How cool is that? Pretty cool. I think Bradley Sutton: You wanna know what keywords are driving the most sales for listings on Amazon. To do that, you need to know what highly searched for keywords the product is ranking for. Maybe at the top of page one, you can actually find that out in seconds by using helium ten’s keyword research tool, Cerebro. Now, that’s just one of the many, many functions that make this tool my favorite tool in the whole suite, and it’s the most powerful keyword research tool ever created for e-commerce sellers. For more information, go to h10.me/cerebro. Don’t forget to use the Serious Sellers Podcast, discount coupon SSP10. Hello everybody, and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. Bradley Sutton: And today, we are going to be going over some kind of like game changing features of Helium 10 here, where these are strategies that you should, guys, should be using, whether you’re using Helium 10 today, or maybe you, you’re using another tool that might have the, these strategies. I’m not sure if anybody else can do what I’m about to show you today, but for some of you who aren’t elite members, a lot of this will be game changing for you because you’ve never had access to this. But I’m gonna be showing you guys how to look at the history of where somebody was ranking in a certain month. There’s a plethora of applications for it. We’re gonna be going over that today. You’re gonna be able to see what was like their Cerebro, or where were they ranking organically? Bradley Sutton: Where were they ranking in sponsored ads of a certain month of any time in the last couple of years? You know, where were they showing up in Amazon? Recommended what was the search volume of those keywords when they’re ranking for it? And this is going to be great if you’ve got a seasonal product that you’re just about to launch. It’ll be great to just look at your current products, to look at your competitors, what they’ve been doing in the past, just there’s a never ending list of, of kind of cool things that can come from this that you cannot get anywhere else in Seller Central. This is not something that you can get in Search Query Performance ...