175: 10 BIGGEST Reasons Designers Attend High Point Market

Whether you're a seasoned pro or just starting to build your interior design business, this episode breaks down exactly why attending markets—especially High Point—is one of the most strategic decisions you can make. From sourcing fresh vendors to elevating your visibility, Melissa shares the ten most impactful reasons designers prioritize High Point and how to make the experience truly transformative for your firm.

This is more than just about seeing pretty things. It's about building relationships that drive profit, stepping into the spotlight of your industry, and intentionally aligning your market attendance with your business model and goals. Melissa shares personal experiences, tips, and two exclusive events she's hosting at Spring High Point 2026 designed to accelerate your growth.

In this episode, you'll hear:

• (03:09) Why markets are not vacations—but powerful business environments when approached strategically
• (08:31) The top reason designers attend High Point: sourcing vendors they never knew existed
• (11:09) How reconnection and relationship-building at markets open doors with reps, vendors, and accounts
• (13:22) The explosion of education at High Point—and how Melissa's Profit Intensive builds on that
• (17:41) How markets support licensing, influencer work, and brand-building opportunities
• (24:02) The joy and fun of High Point, and why it's an electrifying, business-boosting experience

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