062 - Fearlessly Raising Prices Without Losing Customers with Mark Stiving

Mark Stiving has driven business initiatives worth hundreds of millions of dollars. He is sought after for his superpower of finding invincible profits in every company he works with.

He is an award-winning international speaker known for helping audiences find hidden value and more profit, immediately.

Mark started and successfully sold three powerful companies in the tech sector.

His legendary "Value Acceleration Bootcamp: How to use customer value to price, package, and sell products" helps PE firms and innovative companies master their buyers' purchasing decisions to win more business at higher prices.

You have probably heard of Mark's many popular books. He is a prolific and highly rated author of "Impact Pricing: Your Blueprint for Driving Profits", "Win Keep Grow: How to price and package to accelerate your subscription business", and "Selling Value: How to Win More Deals at Higher Prices"

His forthcoming book is "Invincible Profits: How to Lead a Value Revolution and Dominate Your Market"