016: Transparency Matters

Transparency Matters in 2023. Whether in our pricing, how we are communicating with our clients, or how we are engaging with our employees - 2023 is the year of transparency. In this episode I talk about why transparency with our pricing with our clients is so important, and also that it's okay to raise your prices when you need to. I also discuss just being open and honest with clients about workload, turnaround times and expectations. Finally, I pull back the curtain on white labeling and share why I think that's an antiquated form of marketing.