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Who Owns the Future?

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Who Owns the Future?

De: Jaron Lanier
Narrado por: Pete Simonelli
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The “brilliant” and “daringly original” (The New York Times) critique of digital networks from the “David Foster Wallace of tech” (London Evening Standard)—asserting that to fix our economy, we must fix our information economy.

Jaron Lanier is the father of virtual reality and one of the world’s most brilliant thinkers. Who Owns the Future? is his visionary reckoning with the most urgent economic and social trend of our age: the poisonous concentration of money and power in our digital networks.

Lanier has predicted how technology will transform our humanity for decades, and his insight has never been more urgently needed. He shows how Siren Servers, which exploit big data and the free sharing of information, led our economy into recession, imperiled personal privacy, and hollowed out the middle class. The networks that define our world—including social media, financial institutions, and intelligence agencies—now threaten to destroy it.

But there is an alternative. In this provocative, poetic, and deeply humane book, Lanier charts a path toward a brighter future: an information economy that rewards ordinary people for what they do and share on the web. Estudios de Futuro Ciencias Sociales Comercio Electrónico
Informative Insights • Thought-provoking Ideas • Decent Performance • Humanistic Perspective • Technological Critique

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Had no real idea of this man's mental prowess. Both in rational thought and an mind that frames the ordinary in an extraordinary way. Here's a quote (one of many).."Moral hazard has never met a more efficient amplifier than a digital network" Speaking in a context of the financial meltdown and middle class disenfranchisement of the last few years. Had to write this review before going any further in the book but I can't wait for each word of the book.

Listen with an open and attentive mind

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There are many things to admire in what Jaron presents here, but the most impressive might be that in the end one thinks, "I'm on board, but where is the evidence of his taste and skill at predicting the future?".

Then, in the last chapter, he predicts in 2013 with uncanny skill what his 6 year old daughter and her peers might think of driverless cars in 2023.

I believe, from my mountaintop of 2022, he is dead-on.

I intend to re-read the book with renewed attention and awe.

Still relevant until the future arrives

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I read this book with great anticipation and I was not disappointed. Although to be fair, Jaron Lanier is a technologist and computer scientist and not an economist, policy maker or philosopher. He does have understanding of social sciences and some humanities though. Lanier's book is a warning about "siren servers" like Facebook, Amazon, Google and the like. And written in 2012 before the 2016 election, it has proven very prescient about the harm that a siren server like Facebook or Twitter can do. Beside taking away fields like journalism (which he said has already taken place in 2012), Facebook proved poison to the idea of democracy itself, selling data to Cambridge Analytica and thus sowing the seeds of discord and fake news to swing the election to a conman. He has many solutions to the problem of the siren servers and the "non humanistic" economy that we have now because we gave away our data for free. The solutions seem to me to be abstract and he says he can't really get specific with them because no one knows what the future will bring.. Even so, one must look at his solutions carefully to see if there are ideas that can be borrowed from him. He says the economy must be fairer and more "humanistic" and I can't agree more.

One shortcoming according to me is that the book keeps coming back to the same point: the siren servers and how to reduce their monopoly. But perhaps that was his intent all along. After all, he is a top level technologist of the same caliber as say Steve Jobs.

Jaron Lanier is a visionary thought leader

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Society is at the threshold of change. Jaron Lanier writes about the information age in “Who Owns the Future”. Just as the industrial revolution and two world wars mechanize human production, the computer and internet “informationize” mechanical production. Lanier bluntly explains human employment will decline in proportion to computerization of production.

Lanier is neither posturing as a Luddite nor abandoning the principles of democratic’ capitalism. He suggests human beings need to understand their changing role in society. Lanier infers a failure to understand human’ role-change will compel disastrous reactions; i.e. reactions like the Luddites of the Industrial Revolution or socialist, fascist, and communist sympathizers of the post-industrial world.

Lanier begins to explain the concept of information monetization. Information monetization is something that exists today but is mistakenly understood as something that is free. Examples are Facebook, Google Search, Amazon.com, Microsoft Windows 10, Apple ITunes, governments, and other organizations that Lanier calls Siren Servers. Nothing is free. The price humans pay is information about themselves, their needs, desires, habits, interests, etc. Every phone call, every web search, every email, every purchase made tells Siren Servers what product they can sell, what price they can sell it at, and how much money, power, and prestige they can accumulate.

Lanier suggests that the concept of Siren Servers should be expanded to include defined populations, common-interest groups, and individuals. Lanier argues that information, humans now give for free, should be monetized. Every person that produces information that increases another’s money, power, or prestige should be compensated.

“Who Owns the Future” is an insightful view of the modern world. Unlike those who revile modernity and pine for a return to an idealized past, Lanier offers an alternative. Lanier strikes one as a Socratic seer of modernity.

THRESHOLD OF CHANGE

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Lanier is skeptical about the aspects of contemporary tech that often generate the most exuberance, yet hopeful for things that many have resigned.

The reader (not so much the content) had a demonstrably soporific effect on my wife, but I didn't mind it as much.

An important dissenting view

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