Voice Marketing with Emily Binder Podcast Por Emily Binder arte de portada

Voice Marketing with Emily Binder

Voice Marketing with Emily Binder

De: Emily Binder
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Get better at marketing in just a few minutes. This show is for business leaders and entrepreneurs. You'll get a mix of practical marketing tips, insights on the business landscape in relation to media, personal finance and wealth management perspectives, and fun pop culture tie-ins.


Episodes average ten minutes and are evergreen. This show is designed to be concise, thought provoking, and entertaining. Everything comes back to marketing and psychology but you'll come to enjoy the variety and style unlike any other business podcast. This show began as a daily Alexa Flash Briefing in 2018 and morphed into a mini-podcast.


About your host: Emily Binder is a marketing and branding leader, entrepreneur, speaker, and consultant. Emily is the Founder of WealthVoice, the top voice AI marketing and podcast app in financial services, a SaaS est. 2020. She is also the Founder and Chief Strategist at Beetle Moment Marketing since 2017. Emily's clients include TIGER 21, TD Ameritrade, Dimensional Fund Advisors, TD Ameritrade Institutional, ThinkersOne and multi billion-dollar RIAs and financial services firms. Emily has been podcasting since 2012 and is a recognized authority in Voice Marketing.


Enjoy on your favorite podcast app or YouTube. Clips on Instagram: @beetlemoment. Subscribe free, hear past episodes, and leave a review: emilybinder.com/podcast.

Hosted on Acast. See acast.com/privacy for more information.

Emily Binder 2018-forever Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • LinkedIn Is the #2 Source AI Cites — Here's What That Means for You

    LinkedIn Is the #2 Source AI Cites — Here's What That Means for You
    Apr 1 2026
    LinkedIn is the #2 most cited source for LLMs — only Reddit beats it. AI search is 20 to 30% of all search interactions now. So that's number two in a massive and fast-growing landscape. SEMrush analyzed 89,000 LinkedIn URLs cited by AI tools across 325,000 prompts and found that LinkedIn is the number two most cited domain by LLMs. ChatGPT Search, Google AI Mode, and Perplexity all heavily cite LinkedIn. Your LinkedIn post is now competing for the same real estate as a Wikipedia article — and winning. I break down five things you need to know about AI search and LinkedIn, why follower counts don't matter, why AEO is the evolution of SEO, and why the abundance mindset is already the winning strategy.Chapters: (0:00) A LinkedIn post with 20 reactions can outperform a viral tweet with 50K likes(0:30) How big AI search already is — McKinsey and Graphite.io data(1:30) Not an April Fools episode(1:45) #1: The new scoreboard — LinkedIn is #2 most cited domain by LLMs(3:30) #2: Clout is dead, clarity is king — most cited posts have 15-25 reactions(5:00) #3: AEO is the evolution of SEO — mirror natural language(7:00) Why this is good and bad for small businesses(8:30) #4: You need both channels — Company Page and personal profile(10:00) Don't just repost — add your POV(10:30) #5: The flattened landscape — abundance mindset already won(12:00) Your only differentiator is your POV(12:30) Wrap-up: be active, be human, have a point of viewLinks mentioned:Social media follower counts don't matter anymore (IG reel)McKinsey - New front door to the internet: Winning in the age of AI search 10/2025Graphite.io - AI Is Much Bigger Than You Think (2026)Related cilp: You don't need AI, you need a POVBook a virtual workshop with me: - Marketing Surgery Workshop (1-hour): Book here - Podcast Surgery Workshop: See brochureBook Podcast Surgery directly on CalendlyMy podcast apps & gear (promo links):Record guests and create Magic Clips on Riverside: emilybinder.com/riversideRecord + edit like a Word Doc with AI - Descript: emilybinder.com/descriptMy microphone gearVideo podcast gearOrganized lists of all products I use: amazon.com/shop/emilybinderCoaching: Marketing Advisory, or Executive Media + Personal Branding: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    15 m
  • The $3 Move That Beats Every Holiday Post

    The $3 Move That Beats Every Holiday Post
    Mar 13 2026

    Shamrock graphics on 3/17. Merry Christmas grid posts in December. Happy 4th of July. None of it makes an impact for your business. I break down why holiday content is lazy marketing dressed up as engagement — and the one date-driven move that almost nobody does anymore that costs you a stamp and three minutes.


    Watch Instagram Reel


    Chapters:

    (0:00) Why holiday posts don't attract clients or build your brand

    (1:20) The date-driven marketing move that builds real client relationships

    (2:45) Handwritten birthday cards: the easiest relationship-building habit you're skipping


    Book a virtual workshop with me:

    - Marketing Surgery Workshop (1-hour): Book here

    - Podcast Surgery Workshop: See brochure

    Book directly on Calendly


    My podcast apps & gear (promo links):

    • Record guests and create Magic Clips on Riverside: emilybinder.com/riverside
    • Record + edit like a Word Doc with AI - Descript: emilybinder.com/descript
    • My microphone gear
    • Video podcast gear

    Organized lists of all products I use: Amazon Storefront: amazon.com/shop/emilybinder


    Virtual coaching:

    Marketing Advisory, or Executive Media + Personal Branding: emilybinder.com/call


    Connect:

    This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates

    Hosted on Acast. See acast.com/privacy for more information.
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    2 m
  • Your Audience Knows Your Content is AI (Here's Why) - Henna Pryor

    Your Audience Knows Your Content is AI (Here's Why) - Henna Pryor
    Jan 19 2026
    Are you using AI to create content for your personal brand? You might be destroying the trust you've worked so hard to build. When your online persona is crafted by AI but your in-person presence doesn’t match, your audience can feel it. Best selling author of "Good Awkward" and keynote speaker Henna Pryor calls this mismatch "incongruence," and it's one of the biggest dangers for creators, thought leaders, and speakers today. We break down why an authentic voice is more important than ever and how to use modern tools without sacrificing the soul of your brand and your voice.What value do we place on creativity?Watch on YouTubeExecutive Personal Brand & Media Coaching Session: Book a 1:1 with me: emilybinder.com/call (4 available per month)Chapters:(0:00) The #1 Mistake Creators Make With AI(2:15) What is "Incongruence"? (The "Bad Vibe" Explained)(4:50) Why Our Brains Are Hardwired to Detect Fakes(7:31) When Your AI Persona Doesn't Match Your Real Voice(10:04) The Expert Whose Speaking Doesn't Match Their Writing(13:28) Henna Pryor: "It Lacks Soul"(16:40) Are You "Gamifying" Your Online Presence?(19:15) How Incongruence Destroys Audience Trust(22:30) Savvy Audiences Now Value Congruency More Than Ever(25:42) How to Use AI Tools Authentically(28:55) Final Thoughts: Your Voice is Your Value(31:00) ThinkersOne - Keynotes and Thought Leadership Video Marketplace (Mitch Joel)Watch: YouTube clips playlistLinks mentioned:Article: Pew Research: How Americans View AI and Its Impact on People and Society1950s AI song: 7.8 million views: viral AI music... "my shoes forgot how to follow the ground": Enlly Blue - Through My SoulBook: "Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe to Become the Bravest You" by Henna PryorFeatured 15-min videos - shop ThinkersOne marketplace:- Henna Pryor: How to Make Impossible Changes Possible- Emily Binder: From AI Hype to Human ImpactConnect with Henna Pryor:https://pryoritygroup.comhttps://www.linkedin.com/in/hennapryor/https://www.instagram.com/hennapryor/New Virtual Workshop: Podcast SurgeryDetails at emilybinder.com/callBook directly on CalendlyShop my podcast apps & gear (promo links):Record guests and create Magic Clips on Riverside: emilybinder.com/riversideRecord + edit like a Word Doc with AI - Descript: emilybinder.com/descriptMy mic gearVideo podcast gear listOrganized lists - all products I recommend: Amazon Storefront: amazon.com/shop/emilybinderHire me - virtual coaching: Business Advisory, Executive Media + Personal Branding, or Marketing Strategy: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    32 m
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