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Verkaufen mit Herz
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Resumen del Editor
Jeder muss verkaufen. Auch Du. Doch kannst Du es auch, ohne Dich zu verstellen, ohne zu manipulieren und ohne unangenehm auf Dein Gegenüber zu wirken?
Bis heute assoziieren viele Menschen das Verkaufen mit dem schlechten Image des aufdringlichen Staubsaugerverkäufers oder des schmierigen Versicherungsmaklers, der uns um jeden Preis etwas andrehen möchte, das keinerlei Mehrwert für uns hat. Leider zurecht.
Doch dieses Negativ-Image vom Verkaufen ist völlig fehlgeleitet und massiv schädlich für jeden, der diesem Denkfehler unterliegt.
Jeder von uns muss verkaufen, sei es das Produkt der Firma oder sich selbst im Bewerbungsgespräch, bei einer Präsentation und im persönlichen Gespräch mit Partner, Kindern oder Freunden. Denn verkaufen ist nichts anderes als zu Überzeugen. Du teilst Deine Überzeugung von Deinem Produkt, Deiner Idee oder Deinen Werten so mit, dass andere sie verstehen.
Doch wie geht das nun, ohne zu manipulieren? Ohne Dich unwohl zu fühlen? Ohne aufdringlich zu wirken? Kurzum: Wie kannst Du Deine Werte wahren und trotzdem gut verkaufen? All das lernst Du in diesem Buch. Zudem lernst Du, wie Du:
Direkt, ehrlich und effizient verkaufst
Welche Fehler und Risiken Du beim Verkaufen vermeiden solltest
Wie Du vom talentlosen Verkäufer zum Top-Verkäufer wirst
Was es bedarf, um am Telefon und digital zu Verkaufen
Wie Du ehrlich und effizient in den Sozialen Medien verkaufen kannst
Wie die Zukunft des Verkaufens aussieht
Die Erfolgsphilosophie, mit der Tobias Epple selbst zum Vertriebsüberflieger wurde und bereits hunderte Top-Verkäufer ausgebildet hat, teilt er nun erstmals mit der Öffentlichkeit. Wenn Du ehrlich, effizient und wertebasiert verkaufen möchtest, handele schnell und höre dieses Buch.
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