Bombshell Business Podcast with Amber Hurdle By cover art

Bombshell Business Podcast with Amber Hurdle

By: Amber Hurdle
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  • Summary

  • Driven women business owners and leaders passionately improve the lives of their families, employees, communities and the customers they serve. These female professionals join Amber Hurdle each week as she uses her experience working with international celebrities, Fortune 100 companies and small businesses to show women how to increase their self-awareness, build their confidence, improve their communication, and ultimately ground themselves in their personal power. Through strong company cultures, branding, marketing, networking, business systems and smart employee practices, women in business can and will change the world.
    Copyright 2016-2022 Amber Hurdle | Moxie Internal Relations
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Episodes
  • Neuromarketing Explained: Transforming Marketing Strategy with Lauren Alexander

    Neuromarketing Explained: Transforming Marketing Strategy with Lauren Alexander
    May 2 2024
    Are you ready to talk nerdy with me? I hope so because today’s guest does just that! Lauren Alexander, VP of Marketing at Neurohacker Collective, joins me to discuss neuromarketing and how applying insights from neuroscience can improve our understanding of consumer behavior. We explore how understanding the brain can revolutionize your marketing strategies and connect with your audience on a whole new level. Key Takeaways Neuroplasticity and Marketing: We discuss how marketing messages can create new neural pathways, influencing purchasing decisions. Emotional Connections in Branding: Emotions play a crucial role in memory formation, and Lauren shares insights on leveraging emotional triggers to resonate with customers. Energy Conservation and Consumer Behavior: The brain is wired to conserve energy, affecting how consumers process information and make choices around perceived value. As you implement these neuroscience insights into your marketing efforts, remember to always prioritize emotional connections and authenticity. (See? I have been preaching the right way for a LONG time!) Want to become the hacker you never knew you could be? Tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Meet with Lauren Qualia Neurohacker Products (**Use the code bombshellbusiness for 15% off any order) About Lauren Alexander Lauren Alexander is VP of Marketing at Neurohacker Collective, a company focused on making wellness products best known for their Qualia Mind supplement. Lauren is the mother of two young children, a passionate gardener and biohacker. Her passion for biohacking is reflected in her upcoming book "The Biohacker Experiment," which is set to be released in 2024. Connect with Lauren LinkedIn: www.linkedin.com/in/laurenkayalexander/ Website: https://neurohacker.com/ Instagram: www.instagram.com/neurohacker/ Facebook: www.facebook.com/neurohackercollective Learn more about your ad choices. Visit megaphone.fm/adchoices
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    44 mins
  • Empowerment through Financial Literacy with Sugey Piedra

    Empowerment through Financial Literacy with Sugey Piedra
    Apr 25 2024
    Today’s episode is all about empowerment through financial literacy, featuring our special guest Sugey Piedra from Prominence Business Management. Sugey shares how she grew up as a first-generation Mexican American, helping her parents navigate life in a new country, and how a chance paperwork mixup on their taxes completely changed the trajectory of her future. Key Takeaways The Power of Financial Education: Sugey emphasizes the importance of financial education in empowering individuals to make informed decisions about their money. Overcoming Limiting Beliefs: We highlight the role of mindset in achieving financial success as we often have limiting beliefs around money and self-worth that can directly impact our goals. Taking Control of Your Finances: Understanding your numbers and actively managing your finances is crucial for business owners and individuals alike. The Impact of Tax Planning: Sugey discusses the significance of tax planning in financial management, helping clients proactively navigate tax liabilities and maximize savings. Building Financial Confidence: Through proper financial planning and self-care, Sugey encourages Bombshells to build financial confidence and take charge of their financial futures. To unlock your full potential and achieve financial freedom, remember to prioritize financial education! Get started now and tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Tax Talk with Hey Hey Podcast Sugey’s Newsletter 15 Minute Discovery Call Rich Dad Poor Dad We Should All be Millionaires About Sugey Piedra As an enrolled agent and 20+ year certified tax preparer, Sugey Piedra likes to make her clients’ money work for them so that they don’t have to work forever. She supports high-earning, service-based business owners who achieve long-term wealth through a holistic approach to financial services, providing bookkeeping, tax preparation, financial planning and tax strategy under one roof. She also hosts and produces Tax Talk with HeyHey Podcast. Connect with Sugey LinkedIn: www.linkedin.com/in/sugey-piedra-ea-39aba911a/ Website: www.prominencebusiness.com/ Instagram: www.instagram.com/prominence.services Facebook: www.facebook.com/ProminenceBMgmt Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 mins
  • From Burnout to Brilliant with Dr. Romie Mushtaq

    From Burnout to Brilliant with Dr. Romie Mushtaq
    Apr 18 2024
    Exhausted from the extreme demands of your career, paired with your daily personal commitments that never seem to end? Get ready for an empowering conversation with the amazing board-certified physician, Dr. Romie, about the critical importance of advocating for our brain and body wellness. Join us as we explore practical strategies and insights for creating a culture of well-being in both our personal and professional lives. Can I get an AMEN?! Key Takeaways Dr. Romie shares strategies leaders can implement to foster a culture of well-being in the workplace; including prioritizing mental health, managing energy levels, and setting boundaries, leading to a healthier and more balanced work environment. The dire impact on the entire workforce of insulin resistance and its relation to metabolic syndrome. The importance of self-advocacy, body awareness, and taking proactive steps towards better health, especially for women facing unique health challenges. Energy is more contagious than any virus. Being mindful of the energy we bring into the room can significantly impact our teams' well-being and performance. Your well-being matters, and by taking proactive steps towards a healthier lifestyle, you're not only benefiting yourself but also creating a more vibrant and productive work environment. So, tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Dr. Romie’s Book Busy Brain Test About Dr. Romie Mushtaq Dr. Romie Mushtaq is a board-certified physician who brings together more than two decades of leadership in neurology, integrative medicine, and mindfulness. She is an award-winning speaker working with Fortune 500 companies, professional athletes, & global associations. Her brainSHIFT programs improve mental well-being and help to build a culture of wellness. Dr. Romie serves as Chief Wellness Officer for Great Wolf Resorts, where she scaled a mindfulness & wellness program to over 7,000 employees. Her expertise is featured in the national media, such as NPR, NBC, TED talks, and Forbes. Her first book, "The Busy Brain Cure" published by HarperCollins, released in January 2024. Connect with Romie LinkedIn: www.linkedin.com/in/drromie/ Instagram: www.instagram.com/drromie/ Website: www.drromie.com Facebook: www.facebook.com/DrRomie Twitter: www.twitter.com/DrRomie Learn more about your ad choices. Visit megaphone.fm/adchoices
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    39 mins
Leadership Management Marketing Economics
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