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TopSelling: Die vier Erfolgsfaktoren für mehr Umsatz und Gewinn
- Narrated by: Heiko Grauel, Gabi Franke
- Length: 4 hrs and 59 mins
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TopSelling: Die vier Erfolgsfaktoren für mehr Umsatz und Gewinn
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Publisher's summary
Was machen herausragende Verkäufer anders und "richtiger"? Diese Frage kann man für jeden Beruf stellen und man wird für alle Berufe ähnliche Antworten finden: Ein guter Anwalt überzeugt durch sein Fachwissen, seine Leistung und durch seine Persönlichkeit. Er macht Dinge schlichtweg besser als seine Kollegen. Und genauso ist das auch bei Verkäufern.
Gute Verkäufer sehen in ihren Kunden Partner und nicht nur Rat suchende Laien. Sie sind in der Lage, einen Kunden von einer Idee zu überzeugen, Problemlösungen anzubieten sowie den Nutzen von Produkt und Dienstleistung sicher darzustellen. Das ist aktives Verkaufen, alles andere ist reaktive Beratung. Sie sehen hinter jedem Vertrag den Menschen und nicht nur das Geschäft, die Boni oder die Provisionen. Und sie warten nicht darauf, dass der Kunde anruft und um Hilfe schreit. Sie sind es, die den Kunden anrufen.
Die Intention von Klaus-J. Fink ist es, Ihnen zu beweisen, dass mit der richtigen Einstellung und Strategie jeder zum TopSeller werden kann.
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