TikTok Tactics: A Marketing Playbook That Works

Struggling to make TikTok work for your brand?

TikTok Tactics is the step-by-step playbook built specifically for professional marketers juggling content calendars, stakeholder expectations, and tight turnaround times.

Inside, you’ll learn how to:

• Build a content strategy that fits your brand — and your bandwidth

• Find your hook in the first 3 seconds (hint: this is make-or-break)

• Use templates and frameworks to create more with less

• Understand TikTok’s algorithm without needing a PhD in social media

• Track what matters (and ignore vanity metrics that don’t convert)
  

You’ll go from watching TikTok on mute to launching scroll-stopping content with confidence. This is your in-the-trenches guide, part textbook, part cheat sheet, fully focused on results.

Whether you work in-house, at an agency, or on your own brand, TikTok Tactics gives you a repeatable system to test, launch, and scale on one of today’s most powerful platforms.