• The World's Best Known Marketing Secret

  • Building Your Business with Word-of-Mouth Marketing
  • By: Ivan R. Misner, Mike Macedonio
  • Narrated by: Bill DeWees
  • Length: 6 hrs and 48 mins
  • 4.3 out of 5 stars (41 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
The World's Best Known Marketing Secret  By  cover art

The World's Best Known Marketing Secret

By: Ivan R. Misner, Mike Macedonio
Narrated by: Bill DeWees
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $19.95

Buy for $19.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

©2000 Ivan Misner (P)2013 Ivan Misner

What listeners say about The World's Best Known Marketing Secret

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    21
  • 4 Stars
    14
  • 3 Stars
    3
  • 2 Stars
    3
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    19
  • 4 Stars
    7
  • 3 Stars
    6
  • 2 Stars
    2
  • 1 Stars
    1
Story
  • 4 out of 5 stars
  • 5 Stars
    17
  • 4 Stars
    11
  • 3 Stars
    4
  • 2 Stars
    1
  • 1 Stars
    2

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    3 out of 5 stars

A ton of value

This book contains a ton of value. it is a little hard to follow tough. I would recommend having a hard copy to make notes in while listening.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Gets better with every listen.

Enjoyed the audio version so much that I downloaded the Kindle version a few days ago. I am looking forward to reading the book now, reinforcing the valuable lessons in this book.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

4 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Awesome.. must read

Very informative. Full of great information and proven methods of ways to connect. I will keep it close to use as a reference.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    2 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    1 out of 5 stars

Giant ad for BNI and other paid services

book isn't wrong about referral marketing being useful, but it constantly alludes to a paid marketing program called the referral institute

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful