In this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Mick Todd, high-performance coach and Founder of To Be Limitless. Mick shares powerful insights on how to unlock clarity, discipline, and high performance to create lasting success—both personally and professionally. With his background in elite coaching and leadership development, Mick helps entrepreneurs and executives design lives filled with purpose, intentionality, and measurable progress.

Mick Todd believes success doesn’t come from dramatic overhauls—it comes from consistently stacking great weeks. In this episode, he shares how the To Be Limitless method helps leaders move from chaos to clarity through structured weekly execution, self-discipline, and aligned behaviors. His framework is grounded in practical performance science and designed to help people focus on what truly matters.

One of Mick’s core philosophies is that clarity drives discipline—and discipline drives results. Through coaching, leadership intensives, and team engagement strategies, To Be Limitless works with clients to improve time ownership, foster accountability, and drive alignment between vision and action. Mick also emphasizes the importance of compliance—not as a restriction, but as a powerful way to stay committed to personal and team goals.

Whether you're leading a team or trying to better manage your own energy, Mick’s advice is clear: create structure, define what a "great week" looks like, and repeat. With intention and consistency, you can build a life and business that feel truly limitless.

Mick Todd is a globally respected high-performance coach and the Founder of To Be Limitless. He works with leaders, entrepreneurs, and elite teams to cultivate clarity, structure, and intentional living. His mission is to help individuals and organizations unlock their full potential through meaningful discipline and powerful personal development. Connect with Mick on LinkedIn.

2B Limitless is a high-performance coaching and leadership development firm that helps individuals and teams transform how they think, work, and lead. With a focus on clarity, compliance, and elite execution, the company offers 1:1 coaching, executive retreats, and corporate programs designed to deliver sustainable success.

• 2b Limitless Website
• Mick Todd on LinkedIn

• How stacking “great weeks” leads to lasting performance and clarity
• Why clarity and discipline are the cornerstones of success
• How To Be Limitless supports both personal and professional transformation
• The role of compliance and structure in driving high performance
• Strategies for increasing engagement and alignment within teams

Mick Todd’s approach to high performance is both simple and profound: start with clarity, execute with discipline, and build momentum week after week. Through his work with To Be Limitless, Mick empowers leaders to live and work with greater purpose,...

In this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Patrick Van Der Burght, SHIELD Certified Coach, Sydney Institute licensed trainer, and founder of Ethical Persuasion. Patrick shares how ethical persuasion—rooted in behavioral science—can drastically improve how you communicate, sell, and lead. He explains why persuasion isn’t about manipulation but about building trust, creating clarity, and helping others say “yes” to what’s right for them.

Patrick Van Der Burght’s approach begins with reframing what persuasion really is: not trickery, but a science-based method to guide decision-making ethically and effectively. Drawing on the seven universal principles of persuasion—reciprocity, commitment and consistency, social proof, authority, liking, scarcity, and unity—Patrick shares how understanding these can significantly improve conversations, sales, and influence.

He emphasizes that persuasion must be built on relationship, clarity, and trust. If those elements are missing, objections arise and conversions stall. From using specific data to build credibility, to helping clients make public commitments that increase follow-through, Patrick lays out actionable, research-backed strategies anyone can use. He also encourages business owners and consultants to stop chasing “more follow-ups” and instead fix the relationship and clarity gaps first.

Whether you’re presenting offers, coaching clients, or leading teams, this episode shows how ethical persuasion can lead to stronger relationships, more impact, and consistent results—without pressure or pushiness.

Patrick Van Der Burght is the founder of Ethical Persuasion, a certified SHIELD Coach, licensed Sydney Institute trainer, and author of How to Hear Yes More Often. He teaches entrepreneurs, consultants, educators, and teams how to ethically apply behavioral science to become more persuasive, trusted, and effective communicators. Connect with Patrick on LinkedIn.

Ethical Persuasion offers practical, science-based training and resources to help business owners, consultants, and professionals master the art of influence with integrity. From free tools and workshops to in-depth coaching and educational programs, the company equips leaders with the skills to ethically inspire action and build trust.

• Ethical Persuasion Website
• Patrick Van Der Burght on LinkedIn

• Why ethical persuasion is more effective than traditional “sales tactics”
• The 7 universal persuasion principles every business leader should know
• How trust, clarity, and relationship reduce objections and increase conversions
• How to apply commitment, social proof, and loss aversion effectively
• Ways to build goodwill with genuine value before making an offer

Patrick Van Der Burght proves that the most persuasive people aren’t pushy—they’re precise. By understanding the psychology of influence and applying it...

In this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Apollo Emeka, Founder of Apollo Strategy Group Inc. and former Green Beret, Army National Guard veteran, and FBI intelligence analyst. Drawing from a remarkable journey through elite military service, entrepreneurship, and personal reinvention, Apollo shares a decision-making framework designed for high-impact leadership without burnout. If you're looking to lead boldly, energize your team, and create certainty in uncertain times, this conversation is packed with practical insights.

Apollo Emeka’s leadership journey began with unconventional roots—from academic struggles to elite military roles and eventually founding Apollo Strategy Group Inc. His story reveals that background is less important than your ability to make bold decisions and learn from every experience. Apollo’s three-part decision-making framework—Decide with Heart, Determine Requirements with Your Head, and Bet on Game Changers—helps leaders avoid mediocrity by aligning vision with action.

Instead of waiting for perfect conditions, Apollo advocates for creating certainty through decisive leadership. He challenges listeners to ditch the “feasibility trap,” clarify what it really takes to succeed, and focus on high-leverage actions that move the needle. He also shares how movement, play, and rest prevent burnout—reminding leaders that passion and well-being are essential for long-term performance.

Whether you're leading a team, scaling a business, or navigating big decisions, Apollo's methods are designed to energize, simplify, and sustain. His approach helps high performers achieve more by focusing on what matters and building cultures of boldness and clarity.

Apollo Emeka is a former Green Beret, FBI intelligence analyst, and founder of Apollo Strategy Group Inc. He now helps leaders and teams make bold, high-impact decisions through strategic frameworks, coaching, and immersive workshops. Apollo’s mission is to equip people to lead with clarity, courage, and balance.

Apollo Strategy Group Inc. provides leadership consulting, decision-making intensives, and executive coaching for high performers and organizations. Their modular programs and custom engagements are designed to help clients accelerate results, foster aligned teams, and prevent burnout through smarter, bolder decision-making.

• Apollo Strategy Group Website
• Apollo Emeka LinkedIn Profile

• Apollo’s journey from struggling student to elite military leader and founder
• The 3-step framework for bold, aligned decision-making
• How to create certainty in uncertain environments
• Strategies to prevent burnout and lead with energy
• Building cultures that encourage risk-taking and bold thinking

Apollo Emeka’s leadership insights serve as a masterclass in clarity, courage, and sustainability. By deciding with heart, planning with your head, and focusing on game-changing actions, leaders can drive greater results without sacrificing themselves in the process. If you’re looking to level up your leadership, this episode of The Thoughtful Entrepreneur delivers a practical, inspiring roadmap.