In this episode, host Josh Elledge talks with Rob Levin, Chairman and Co-Founder of WorkBetterNow, about how nearshore talent is transforming the way small and mid-sized businesses scale and strengthen their teams. Rob—also the host of the Great Talent Great Business podcast and author of the forthcoming New Talent Playbook—explains why nearshoring offers a competitive advantage and how companies can use it to build high-performing, culture-aligned teams.

Rob explains that U.S. companies continue to battle a persistent talent shortage, rising salaries, and intense competition for high-performing professionals. Nearshoring solves these challenges by giving leaders access to highly skilled, English-proficient team members across Latin America who work in real time, align culturally, and bring strong loyalty and work ethic.

He shares examples of how roles such as executive assistants, estimating support, inside sales, marketing, finance, and customer service can dramatically increase organizational capacity. When leaders delegate operational tasks to nearshore professionals, they free themselves to focus on strategy, revenue, and growth. WorkBetterNow further strengthens this advantage by training all talent in AI, boosting efficiency, accuracy, and innovation.

Rob also highlights how nearshoring simplifies HR for business owners. WorkBetterNow handles payroll, compliance, and all employment-related responsibilities, eliminating legal risk and administrative burden. Companies see the best results when they treat nearshore professionals as integrated team members—with clear expectations, cultural inclusion, and strong communication rhythms.

Rob Levin is the Chairman and Co-Founder of WorkBetterNow and a respected authority on hiring, talent strategy, and small business growth. As host of the Great Talent Great Business podcast and author of The New Talent Playbook, Rob helps leaders build effective, scalable teams with clarity and confidence. Connect with Rob on LinkedIn.

WorkBetterNow provides full-time, dedicated nearshore professionals from Latin America to U.S.-based companies. Through its Precision Match Process and rapid onboarding, WorkBetterNow delivers culturally aligned, highly skilled talent while managing all HR, payroll, and compliance. Their mission is to help small and mid-sized businesses scale smarter by integrating exceptional nearshore team members.

• Rob Levin’s LinkedIn Profile
• WorkBetterNow Website

• Why nearshoring is becoming essential for SMB growth
• The top roles where nearshore professionals deliver the most impact
• How WorkBetterNow trains its talent in AI for increased productivity
• The importance of cultural fit and team integration in remote teams
• How nearshoring reduces hiring risk, compliance pressure, and administrative load
• A breakdown of WorkBetterNow’s Precision Match Process

Rob’s insights reveal the growing importance of nearshoring as a long-term workforce strategy. With the right partner and processes in place, leaders can build deeply committed,...

In this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Mick Todd, high-performance coach and Founder of To Be Limitless. Mick shares powerful insights on how to unlock clarity, discipline, and high performance to create lasting success—both personally and professionally. With his background in elite coaching and leadership development, Mick helps entrepreneurs and executives design lives filled with purpose, intentionality, and measurable progress.

Mick Todd believes success doesn’t come from dramatic overhauls—it comes from consistently stacking great weeks. In this episode, he shares how the To Be Limitless method helps leaders move from chaos to clarity through structured weekly execution, self-discipline, and aligned behaviors. His framework is grounded in practical performance science and designed to help people focus on what truly matters.

One of Mick’s core philosophies is that clarity drives discipline—and discipline drives results. Through coaching, leadership intensives, and team engagement strategies, To Be Limitless works with clients to improve time ownership, foster accountability, and drive alignment between vision and action. Mick also emphasizes the importance of compliance—not as a restriction, but as a powerful way to stay committed to personal and team goals.

Whether you're leading a team or trying to better manage your own energy, Mick’s advice is clear: create structure, define what a "great week" looks like, and repeat. With intention and consistency, you can build a life and business that feel truly limitless.

Mick Todd is a globally respected high-performance coach and the Founder of To Be Limitless. He works with leaders, entrepreneurs, and elite teams to cultivate clarity, structure, and intentional living. His mission is to help individuals and organizations unlock their full potential through meaningful discipline and powerful personal development. Connect with Mick on LinkedIn.

2B Limitless is a high-performance coaching and leadership development firm that helps individuals and teams transform how they think, work, and lead. With a focus on clarity, compliance, and elite execution, the company offers 1:1 coaching, executive retreats, and corporate programs designed to deliver sustainable success.

• 2b Limitless Website
• Mick Todd on LinkedIn

• How stacking “great weeks” leads to lasting performance and clarity
• Why clarity and discipline are the cornerstones of success
• How To Be Limitless supports both personal and professional transformation
• The role of compliance and structure in driving high performance
• Strategies for increasing engagement and alignment within teams

Mick Todd’s approach to high performance is both simple and profound: start with clarity, execute with discipline, and build momentum week after week. Through his work with To Be Limitless, Mick empowers leaders to live and work with greater purpose,...

In this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Patrick Van Der Burght, SHIELD Certified Coach, Sydney Institute licensed trainer, and founder of Ethical Persuasion. Patrick shares how ethical persuasion—rooted in behavioral science—can drastically improve how you communicate, sell, and lead. He explains why persuasion isn’t about manipulation but about building trust, creating clarity, and helping others say “yes” to what’s right for them.

Patrick Van Der Burght’s approach begins with reframing what persuasion really is: not trickery, but a science-based method to guide decision-making ethically and effectively. Drawing on the seven universal principles of persuasion—reciprocity, commitment and consistency, social proof, authority, liking, scarcity, and unity—Patrick shares how understanding these can significantly improve conversations, sales, and influence.

He emphasizes that persuasion must be built on relationship, clarity, and trust. If those elements are missing, objections arise and conversions stall. From using specific data to build credibility, to helping clients make public commitments that increase follow-through, Patrick lays out actionable, research-backed strategies anyone can use. He also encourages business owners and consultants to stop chasing “more follow-ups” and instead fix the relationship and clarity gaps first.

Whether you’re presenting offers, coaching clients, or leading teams, this episode shows how ethical persuasion can lead to stronger relationships, more impact, and consistent results—without pressure or pushiness.

Patrick Van Der Burght is the founder of Ethical Persuasion, a certified SHIELD Coach, licensed Sydney Institute trainer, and author of How to Hear Yes More Often. He teaches entrepreneurs, consultants, educators, and teams how to ethically apply behavioral science to become more persuasive, trusted, and effective communicators. Connect with Patrick on LinkedIn.

Ethical Persuasion offers practical, science-based training and resources to help business owners, consultants, and professionals master the art of influence with integrity. From free tools and workshops to in-depth coaching and educational programs, the company equips leaders with the skills to ethically inspire action and build trust.

• Ethical Persuasion Website
• Patrick Van Der Burght on LinkedIn

• Why ethical persuasion is more effective than traditional “sales tactics”
• The 7 universal persuasion principles every business leader should know
• How trust, clarity, and relationship reduce objections and increase conversions
• How to apply commitment, social proof, and loss aversion effectively
• Ways to build goodwill with genuine value before making an offer

Patrick Van Der Burght proves that the most persuasive people aren’t pushy—they’re precise. By understanding the psychology of influence and applying it...