Today we’re talking branding for your solo business.

Good branding is crucial for solo business owners, service providers, coaches, and course creators because it creates personal connections, enhances professionalism, and helps you stand out in a competitive market.

And it’s more than just colours and fonts. A strong, consistent brand attracts ideal clients and supports premium pricing, and that makes your marketing efforts a lot more efficient AND effective. Branding builds trust and credibility, which are essential for building and maintaining client loyalty. A well-crafted brand reflects your values and your expertise and is key to boosting your know, like and trust factor.
Let’s break down all the ways good branding can make a BIG difference to your bottom line.

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Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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As entrepreneurs, it's often not just the external challenges that impact our business's success, but also our internal dialogue. The way we think about ourselves and our businesses can profoundly influence our performance and profitability. Making deliberate mindset shifts can be just as important as any other strategic business decision. Today I’m going to share with you three transformative mindset shifts that can help you boost your sales and profits, and put you on a path to a more fulfilling and financially rewarding business journey.

Free resources mentioned in this episode:

Guided meditations

Imposter Syndrome Meditation ✨ EQ Minds

https://youtu.be/ORliLMqeBe0si=pbBRS835ARtDMyjy

Guided Meditation to Overcome Imposter Syndrome and Embrace Your Authentic Worth

https://youtu.be/haTF1n0kQ64?si=VJJcEIWsI5WIYGoc

Most Powerful Guided Meditation to Heal Imposter Syndrome | Celebrate Again Yoga

https://youtu.be/izWn1bLMb7w?si=P4wN-Q6cL8AM76PY

Passive Products ebook

https://www.marissaroberts.com/passiveproducts/

Less Effort, More Results Affirmations

https://drive.google.com/file/d/1gALh2s34njt7j6CgU5imQQap7k1ZeaUC/view?usp=sharing

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Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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How you are going keeping up with your social media presence for your business?

There are so many platforms now that it feels almost impossible to be consistently present on all of them. And even if you can post daily on all platforms, is it really helping to grow your business and make more sales?

I spend a lot of time on social media, particularly on TikTok and Instagram - as a consumer. I love watching the trends pop up and seeing how creative people are.

But while I can easily spend a couple of hours scrolling through TikTok, I’m not as eager to spend the same amount of time posting there. And I’m not interested in creating flashy and time-consuming content.

So I don’t! And you don’t have to either.

I like to share something helpful, chat with people, and then move on with my day. So I’ve set up my socials and my systems to do a lot of the heavy lifting for me in terms of list growth and sales, and that frees me up to just ENJOY my time on social media, not feel pressured by it.

Today I thought I’d run you through what that looks like in case you find it helpful and want to set up something similar for your business!

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Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!