Dustin Jones, along with his wife Amanda and their two daughters, Addie and Anna Lois, make up a hardworking family from Mississippi who find joy in life's simple pleasures: good food, great company, and time spent together around the grill. What started as weekend cookouts and a bit of friendly competition soon evolved into something greater—Southern Char Seasonings, a family brand founded on faith, flavor, and tradition.

Dustin, a lifelong sales professional and competitive cook, built Southern Char through years of trial, tasting, and genuine passion. From our original Signature Blend to the bold new Garlic Butter Blend, every recipe is handcrafted, competition-tested, and perfected in the kitchen, designed to bring people together and make every meal memorable.

At the heart of Southern Char is a simple belief: do things the right way—with family, community, and heart. Whether you're in the backyard, at a cook-off, or gathered around the dinner table, we hope our seasonings add warmth, incredible flavor, and a touch of genuine Southern hospitality to every bite.

My name is Dylan Cromer. I am 31 years old and man, do I love to cook BBQ! I grew up eating BBQ quite a bit with my dad. I used to watch him cook Boston butts, leg quarter chickens, and ribs on the weekends, learning as much as I could in the process. I started cooking BBQ on my own around the age of 18 and have grown from there. I gained an interest in competition BBQ from the show BBQ Pitmasters. A friend reached out to me because he was starting a small competition association and told me that a guy was looking for a teammate. I jumped at the opportunity and learned all I could. I decided I was ready to start my own team, and Holy Smoke BBQ team came to life. I have been competing for three years now, with one grand championship, two first-place wins, and multiple top-10 finishes. My favorite category to cook is Boston butt!