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The New PR
- 21st Century Public Relations Strategies & Resources to Reach Millions
- Narrated by: John Dzwonkowski
- Length: 48 mins
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PR is not what it used to be. Hiring experienced publicists, sending press releases, and pitching reporters at newspapers and magazines aren't worth the hassle, effort, capital, and resources given today's digital environment - where the Internet has become a necessity to make your mark online. Whether you're an established business or a wannabe personality, people need to know your story...who you are...what you do...why you rock. Traditional public relations no longer works. The New PR shares big ideas, secret techniques, and easy-to-use and accessible resources to reach wide audiences...and build your brand through public relations.
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Story4.5 out of 5 stars 88
APE's thesis is powerful yet simple: filling the roles of Author, Publisher, and Entrepreneur yields results that rival traditional publishing. We call this "artisanal publishing" - that is, when writers who love their craft control the publishing process and produce high-quality books. APE is 411 minutes of step-by-step, tactical advice and practical inspiration.
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5 out of 5 stars
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This is Self-Publishing 101 AND 102 -- a roadmap!
- By John P. DERMODY on 08-31-13
By: Guy Kawasaki, and others
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Profitable Podcasting
- Grow Your Business, Expand Your Platform, and Build a Nation of True Fans
- By: Stephen Woessner
- Narrated by: Sean Pratt
- Length: 5 hrs and 7 mins
- Unabridged
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Overall4.5 out of 5 stars 107
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Performance4.5 out of 5 stars 93
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Story4.5 out of 5 stars 93
The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.
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1 out of 5 stars
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Half way thru, nothing worth any of my $$$
- By John Kiz on 12-20-18
By: Stephen Woessner
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What Would Google Do?
- By: Jeff Jarvis
- Narrated by: Jeff Jarvis
- Length: 9 hrs and 2 mins
- Unabridged
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Overall4 out of 5 stars 1,103
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Performance4 out of 5 stars 414
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Story4 out of 5 stars 416
In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover 40 clear and straightforward rules to manage and live by.
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1 out of 5 stars
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Shallow and one-sided
- By JimmiJ on 02-04-09
By: Jeff Jarvis
What listeners say about The New PR
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- AmazonBuy128947
- 07-29-19
Great Strategies to Navigate PR in the Modern Era
Naresh provides many unique strategies to navigate the field of public relations. Great read and many concepts can be applied to corporate and even government public relations as well. It's also great for an author to delve into how digital marketing and SEO concepts actually tie in to public relations as well, and how to effectively navigate promotion with brand reputation management. Naresh is particularly adept in this area of marketing and would recommend this book to anyone looking to expand their acumen in Public Relations.
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Overall1 out of 5 stars
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Performance1 out of 5 stars
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Story1 out of 5 stars
- Audrey
- 11-10-19
Twisting Facts
I listened to about 2 minutes of this and the facts were so twisted and poorly researched that I could not continue. Author misunderstands the publishing industry 100% and uses as the basis of why PR firms are not needed. Hilariously misunderstood.
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