The Future of Retail - Obsess, create your Virtual Store !
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In this new episode of The Future of Retail, I interviewed Neha Singh, the founder and CEO of Obsess.
Obsess is a technology platform which allows brands to create their virtual store ! From the 3D rendering of your flagship store, to the creation of a completely new virtual space for an immersive experience, Obsess propels brands into the future of retail.
With prestigious clients like Charlotte Tilbury, Levi's or Ralph Lauren, Obsess growth has accelerated since the pandemic. Virtual Stores should become a new channel in every brand's sales and marketing strategy.
Neha's background is unique and rich. An MIT graduate who loves fashion, Neha worked for prestigious companies like Google, before being the first tech employee at Vogue, where she could marry her passion for fashion to her technical skill set. It paved the way for Neha to identify a white space opportunity in the industry, and Obsess was born !