What if small mindset shifts could change the way you show up in your business—and unlock the clarity and confidence you’ve been craving in your financial decisions?

In this empowering episode of The Finance Cafe Podcast, co-founders Shannon and Shauna explore five simple yet powerful shifts that can help women entrepreneurs feel more in control of their finances and more connected to their business. Inspired by a participant who described the experience of learning to read her financial statements as unlocking a “superpower,” this episode is a reminder that financial confidence isn’t about knowing everything, it’s about knowing what matters and taking intentional steps forward.

From turning uncertainty into curiosity and replacing overwhelm with small habits, to pricing with clarity and building a support system, we walk through the real, actionable shifts that have transformed the experiences of women entrepreneurs across the country. These aren’t lofty strategies, they’re everyday mindset changes that create real impact.

Along the way, they reflect on some of the most insightful moments from past episodes, including conversations with Katy Baker, Alicia Fowler, and Alla Brisky, that continue to inspire and support women on their path to financial wellness.

This episode is for anyone who has ever felt like they needed to have it all figured out before starting. You don’t need perfection to lead your business with purpose. You just need the right tools, a little curiosity, and the belief that you are more capable than you think.

Previous Episodes:

Navigating Through Financial Uncertainty with Alicia Fowler

2025: A Year of Financial Wellness

Pricing for Profit with Katy Baker

5 Tips on Managing Your Cash Flow

Behind the Vault: Business Advice from a Business Banker with Alla Brisky

What if your banker could be more than just someone you call when you need financing? What if they were a true partner—someone who understands your vision and helps you bring it to life?

In this episode of The Finance Cafe Podcast, Shannon sits down with Alla Brisky, Regional Manager Prairies, Women in Enterprise at TD, for a conversation every woman entrepreneur needs to hear. Whether you're just getting started or growing a successful business, building the right relationship with your banker can be a game-changer.

Alla brings over a decade of experience in personal and business banking, and as an entrepreneur herself, she gets what it’s like to be on both sides of the table. She shares why it’s so important to start building that banking relationship early, and how having someone in your corner who understands your business can help you move forward with clarity and confidence.

Shannon and Alla talk about the power of understanding your numbers - especially your cash flow - before walking into a lender’s office. It’s not just about the numbers themselves, but about being able to tell a compelling story about your business. Alla shares how approaching this conversation with confidence can make all the difference when it comes to securing the support you need.

This is a great reminder that your financial journey doesn’t have to be transactional. When you shift your mindset and build a relationship based on openness and trust, your bank can become a strategic ally in your growth. The more you understand your finances, the more empowered you become to make decisions that truly serve your business.

TD Women in Enterprise

Linkedin:

On this episode of The Finance Cafe Podcast, Shauna is joined by Patricia Yun, Head of Digital Commerce at TD Bank, for a conversation about building stronger, safer small businesses through the power of digital commerce.

With over 15 years of experience in financial services, Patricia brings a deep understanding of how entrepreneurs can use the right tools to support, grow, and protect their businesses in today’s fast-moving digital economy. At TD, she leads the development of eCommerce and payment solutions that serve small business, commercial, and corporate clients - solutions that are designed to integrate seamlessly and simplify the day-to-day realities of running a business.

Shauna and Patricia explore how TD Merchant Solutions—Canada’s only payment processor directly owned and operated by a major bank—is helping entrepreneurs manage everything from payment processing to banking, all in one place. They discuss how a unified platform can free up time and resources for small business owners, giving them more room to focus on what matters most: building meaningful relationships with customers and creating value in their communities.

But it’s not just about convenience, it’s also about protection. Small businesses are facing key threats when it comes to fraud, including “friendly fraud” and more sophisticated schemes that can put a business at risk. However, there are ways business owners can spot the red flags and take proactive steps to keep their businesses safe.

LinkedIn: https://www.linkedin.com/in/patriciacyun/

Website: https://www.td.com/ca/en/business-banking/small-business/payment-options/processing-solutions
TD Insights and Advice: https://www.td.com/ca/en/business-banking/how-to/merchant-solutions/resource-centre/advice

TD Payment Solutions

English: https://www.td.com/ca/en/business-banking/small-business/payment-options/processing-solutions

French: https://www.td.com/ca/fr/entreprises/petite-entreprise/options-paiement/solutions-traitement