Episodios

  • When the going gets tough
    Jun 4 2021
    Inspiration for your weekend! When the going gets tough, the tough get going. Let that be your mantra.
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    4 m
  • 4 things I learned in journalism school
    Jun 4 2021
    Highly applicable to marketing any business, and communication in general. 1. Inverted Pyramid 2. Creating a scene/setting 3. The power of editing (and how to do it) 4. The Story Arc
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    7 m
  • Consistency over time delivers great results
    Jun 2 2021
    Do yourself a favor and set the bar low at first. First you start to stack up small wins on a consistent basis, then you can move on to tackle bigger things.
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    4 m
  • Why email will change everything for you
    Jun 2 2021
    Email marketing is an extremely effective way to nurture prospects. The word is out: Email is here to stay. So are you going to take action and 44X your ROI?
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    5 m
  • Should brands post about holidays, social events & politics?
    May 31 2021
    My thoughts on whether or not brands are supposed to recognize current events that may elicit confrontation and pushback. Sometimes this may be an irrelevant discussion because the answer is so obvious, but other times the answer isn’t quite as clear cut. What are your thoughts?
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    11 m
  • Hack to posting more on social media
    May 28 2021
    Try this out for a quick way to schedule out your next week or month of content!
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    5 m
  • 3 questions to get you back on track
    May 28 2021
    I hope that as you go through this, you can seriously evaluate your goals vs actions. “Have you given up?” This questions forces you to verbalize what you think is true, so you can stand firm in that conviction. Once you have a conviction, taking action comes more naturally.
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    6 m
  • Get into their minds
    May 27 2021
    I wanted to get into this example to show you the value of understanding what questions your prospects are asking. And not just the surface level questions, but the deeper, more specific and more relevant questions to them that will ultimately leave them more satisfied and wanting more at the same time.
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    10 m