The Brand Building Blueprint

The 5-Step Guide to Branding

By: Liam Wixx

Narrated by: Jerome Vega

Length: 2 hrs and 46 mins

Publisher's summary

Did you know that 89 percent of shoppers stay loyal to brands that represent their personal values?

Most consumers also feel an emotional connection to their favorite brands.

These are eye-opening testaments to the power of branding, don’t you think?

You won’t make it far in business without the right branding approach. That’s because those who do will grab and hold on to the lion’s share of the market. So, no matter how enticing your product is, you need to have a sturdy brand to stay competitive.

Unfortunately, building a great brand is a demanding task that you can’t accomplish overnight. In fact, if a new business can’t build its brand successfully, it can collapse in just a few short months. Many companies fail this way every year.

The challenge for you is to keep your business from meeting the same fate - and you can do so through better branding strategies. There are ways to streamline the process to save time and resources without taking away its effectiveness.

And now, with this comprehensive guide, you can have complete access to these proven methods.

In The Brand-Building Blueprint, you will discover:

• How to give your company a "face" that consumers instantly recognize
• How to simplify branding and make it fit your unique business model
• The eight advantages to branding that your company can’t do without...and the reason why your brand may not be as important as you think
• How to assess your company critically to discover effective branding techniques
• Personal vs. business brand, the pros and cons of each, and how to decide on the right one for your goals
• The single most important aspect of a brand, and how to develop it systematically
• The right approach to taking a stand on important issues so your brand stays relevant
• How to take your brand in the right direction and avoid critical mistakes
• Plenty of relatable examples to illustrate the concepts discussed so you’ll find everything easy to comprehend
• And so much more

You may agree with some who claim that aspects like customer service are far more important than fancy branding. But such an argument only seems to make sense if you have yet to fully understand what a brand is.

It’s not just your company logo, trademark, or slogan. These are just parts of it. The brand is the collective embodiment of your company’s goals, vision, purpose, products, and everything else. This means your company’s survival depends on how the public perceives your brand. And this is why it’s crucial for you as a business owner to build a solid brand alongside a quality product and superb customer relations.

If you're ready to uncover the secrets of well-established brands and take your own brand to new heights, then scroll up and buy now.

©2022 Liam Wixx (P)2022 Liam Wixx