This Week: Ian Baer and Farrah Bostic join Bob to discuss how Meta's loss is our problem too, governance of agentic buyers, the desire for IRL experiences, ads in games, plus this week's #FairFailFoul.

This Week: Saul Colt, Jerlyn O'Donnell, and Julian Zilberbrand join Bob to discuss The Trade Desk's slide, Meta paying influencers to post on Facebook, Roblox takes its cut, breaking the first rule of e-commerce plus this week's #FairFailFoul.

This Week: Rose Cameron, Lisa Laporte, and Augie Ray join Bob to discuss the problem with prediction marketplaces, Amazon gets a victory, making digital marketing cooler, the end of free YouTube, plus this week's #FairFailFoul.

This Week: Saul Colt, Joseph Jaffe, and Ron Tite join Bob to discuss Gartner's warning against agency AI platforms, over-zealous bots, creators as production partners, X makes some changes, plus this week's #FairFailFoul.

This Week: Saul Colt, Adam Holden-Bache, and Cyndee Woolley join Bob to discuss WPP's latest restructure, the end of white-collar workers, using a competing brand in your ad, why the US loves F1 now, plus this week's #FairFailFoul.

This Week: Saul Colt, Rand Fishkin, and Mitch Joel join Bob to discuss why AI companies are worried about ads, social's lobbying effort on teen use, what "bot-on-bot" action means for you, consumer don't mind AI creative, plus this week's #FairFailFoul.

This Week: Ian Baer, Farrah Bostic, and Scott Monty join Bob for the show's annual look back at the Super Bowl ad news coverage, with winners and losers, and a ton of AI, plus this week's #FairFailFoul.

This Week: Christopher Barger, Jeff Cruz, and Jonathan Sackett join Bob to discuss how the Super Bowl fits into your plan, continuity vs prediction, LinkedIn's big earnings, Instagram's premier subscription pilot, plus this week's #FairFailFoul.