The Art of Sway Podcast Por Danielle Wiley Sway Group CEO arte de portada

The Art of Sway

The Art of Sway

De: Danielle Wiley Sway Group CEO
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Welcome to The Art of Sway, a podcast that dives deep into the exciting and dynamic world of influencer marketing. Join hosts Danielle Wiley of Sway Group and Casey Benedict of Maverick Mindshare as they engage in spirited discussions on controversies, platform updates, industry news, and compelling hot topics of this growing industry. Tune in each week for expert insight, lively debates, and smart ideas on the future of influencer marketing.© 2023 The Art of Sway Danielle Wiley, Sway Group CEO Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Episode 60: The Art of Sway + Maverick Mindshare: Streamlining Influencer Marketing with AI: Challenges and Solutions

    Episode 60: The Art of Sway + Maverick Mindshare: Streamlining Influencer Marketing with AI: Challenges and Solutions
    Apr 13 2026
    This conversation explores the current state of AI in content moderation, influencer marketing, and data analysis, highlighting the gaps, challenges, and potential for AI to streamline processes while emphasizing the importance of human oversight. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 m
  • Episode 59: The Art of Sway + Maverick Mindshare: The Truth About Casting in Influencer Marketing

    Episode 59: The Art of Sway + Maverick Mindshare: The Truth About Casting in Influencer Marketing
    Apr 6 2026
    In this episode, Danielle Wiley and Casey Benedict explore the misconceptions and terminology in influencer marketing, focusing on the problematic use of 'casting' and its implications. They discuss industry nuances, the shift from influencer to creator, and the importance of authentic content creation. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 m
  • Episode 58: The Art of Sway + Maverick Mindshare: The Future of AI in Influencer Marketing: Opportunities and Risks

    Episode 58: The Art of Sway + Maverick Mindshare: The Future of AI in Influencer Marketing: Opportunities and Risks
    Mar 16 2026
    In this engaging conversation, Danielle Wiley and Jon Crowley explore the implications of AI-generated videos and avatars in marketing and influencer culture. They discuss the potential for disruption, ethical concerns, and the future of content creation in a world increasingly driven by AI technology. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    29 m
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