The Art and Discipline of Strategic Leadership

De: Mike Freedman

Narrado por: Chris Ryan

"The strategy process Mike Freedman so ably discusses has been put to work at La-Z-Boy. You will come away from The Art and Discipline of Strategic Leadership better equipped to not only think more incisively about future competitive advantage, but your organization will have greater strategic focus at every level, beginning with the top management team." (Gerald L. Kiser, president and chief executive officer, La-Z-Boy Incorporated)

A powerful new approach to strategy setting from a worldwide leader in strategic thinking.

Written by a leading consultant at Kepner-Tregoe, one of the world's most respected strategy consulting groups, The Art and Discipline of Strategic Leadership goes far beyond most other strategy books to offer business strategists an integrated five-phase model for setting and implementing strategy.

Proven effective at a diverse range of organizations worldwide, the model provides executives with a powerful framework for assessing and tweaking current strategy, or charting a bold new strategic course.

Encompassing all the critical phases of the strategic process, The Art and Discipline of Strategic Leadership shows listeners how to:

• Gather and analyze strategic intelligence
• Craft a strategy
• Develop an implementation plan
• Take action
• Monitor progress
• And more

Throughout, key points are illustrated with case examples from a diverse range of organizations, including Hallmark, Hong Kong and China Gas, Lockheed Martin, Savoy Hotel Group, and others.

©2006 Kepner-Tregoe, Inc. (P)2005 McGraw Hill-Ascent Audio