The Anxious Salesman: A Field Guide

How to Transform Your Inner Critic into a Championship Coach

De: J. Sheldon Snodgrass

Narrado por: J. Sheldon Snodgrass

In this incisive and relatable book, sales author, speaker, and coach J. Sheldon Snodgrass delivers a pithy yet profound resource to wrest control from the noisy chatter of your inner critic—its siren songs of rationalizations, justifications, or flagellations—and replace it with the uplifting dialogue of a championship coach who meets you where you are and fires you up to win the day.

Drawing upon his time in the trenches as a soldier, sales rep and coach, entrepreneur, and competitive athlete, Sheldon combines autobiographical insight—distilled from thirty years of sales calls and journal entries—with ancient wisdom and clinical research on peak performance and human potential.

The result is a humorous, wise, and practical field guide that any sales professional can use to transform their doubt and anxiety-spewing inner critic into an inner coach pumping them up to be disciplined, focused, and successful.

©2024 J. Sheldon Snodgrass (P)2024 J. Sheldon Snodgrass

Useful, doable, and enjoyable

Ready to change something in your personal life or work life? I found this material to be doable without being doctrinaire or complicated. It meets you where you are. Sheldon Snodgrass provides a formula for success - unlike no other - that addresses breaking the habits that have been holding you back from reaching your full potential.

Accessible, Deep, No-Nonsense - A repeat listen!

If you ever felt alone in the challenges of Sales, read this book. Then read it again, and select certain chapters to read yet again when things get tough. Snodgrass is like the perfect friend: motivational, but also understanding; wise, but also forgiving; tough, but also comforting. Serious... and funny. Each chapter contains a dialogue section which reads like the back-and-forth that happens in my own mind as I fight my insecurities and bad habits (in the book it's dialogue between the author's Inner Critic, Inner Coach and Anxious Self). Appropriately called a "field guide," the book makes you feel as if an understanding friend has put his arm around your shoulders as he shares stern lessons for success with incredible understanding and compassion. How is this different from other books? First, it's written by a real human being who shares his own doubts and failures without mercy, which helps the rest of us feel heard and understood. Second, it's filled with amazing references that make you want to look up the many philosophers and spiritual leaders that Snodgrass quotes or references. Third, the exercises drive it all home, but they're simple enough to make you want to do them. And finally, it's a pleasant read. Too many books feel like work. This one feels like fun, even as it will improve your work. I'll turn back to this book regularly, the way I turn to my old friends for wisdom, support and joy.

Quality sales advice

The author is easy to listen to, insightful, and the information is relevant. A book you can listen to/read multiple times.