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Publisher's Summary

Words and texts are powerful, and you will be given the means to analyze them.

In a time when everyone is trying to advertise online and offline, the meaning people attach to a word can be significant. With all the unstructured data out there, and the guidance we need to take texts apart and look at them from a logical perspective, analyzing skills have become mandatory to any individual working in marketing, text content creation, or otherwise. In this guide, you will learn:

  • How to decode terminology and apply practical data models to analyze words more effectively
  • Clustering and factor analysis strategies to understand what is really being said
  • Classification and the other basic skills you need to understand to get to the next level of comprehension
  • Bayes nets, networks, text mining, and software that can help you do so
  • Defect prediction model principles and applications to businesses
  • Regression analytics basics

Apply the concepts and proven methods that will aid you in your word analysis journey by learning what experts have used and have discovered to be useful to anyone who tries to understand text better.

©2018 David Feldspar (P)2018 David Feldspar

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  • Overall
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Useful one..

Great book. Classification and the other basic skills you need to understand to get to the next level of comprehension. He breaks all the germane natural processing stuff into manageable pieces. Very pragmatic.

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Excellent book!

For me, it's a fascinating topic, and properly addressed in this text. Great and practical hands on book for learning text analytics. The book covers almost all topics related to text analytics.

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Best book .

It is a fair enough introduction to the text analysis, text mining business. Great into chapter on linguistics and code that you can download and be up and running immediately. Well written as well. For me, it's a fascinating topic, and properly addressed in this text.