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Technically Wrong
- Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech
- Narrated by: Andrea Emmes
- Length: 5 hrs and 42 mins
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Publisher's summary
Buying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us ask how all these digital products are designed, or why. It's time we change that. Many of the services we rely on are full of oversights, biases, and downright ethical nightmares. Chatbots that harass women. Signup forms that fail anyone who's not straight. Social media sites that send peppy messages about dead relatives. Algorithms that put more black people behind bars.
Technically Wrong takes an unflinching look at the values, processes, and assumptions that lead to these problems and more. Wachter-Boettcher demystifies the tech industry, leaving those of us on the other side of the screen better prepared to make informed choices about the services we use - and demand more from the companies behind them.
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What listeners say about Technically Wrong
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall4 out of 5 stars
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Performance5 out of 5 stars
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Story3 out of 5 stars
- Casey
- 10-29-17
Pretty good but not complete
In Technically Wrong, Sara Wachter-Boettcher does a good job of explaining how the tech industry disenfranchises women, non-whites and the LGBTQ communities. There is a lot of valuable information that is conveyed in a way that is easy to digest. So why then do I only rate the story as a 3?
There are two big issues, one considerably bigger than the other that I feel keep this from being as good a work as it could or should be.
The biggest issue that holds the book back is this. Where is the discussion about how technology disenfranchises the disabled? As someone who lives with a disability this omission was as readily apparent as it was disappointing. This oversight is perplexing. I would certainly argue that exposing how tech disenfranchises women, blacks and the LGBTQ community is important. But why then be silent when it comes to the disabled? I hope and genuinely believe that this omission was not intentional but that makes it even more troubling in its own way.
The lesser issue is that she constantly reminds readers that the technology industry is run by white men. This is worth pointing out when making her initial argument and should be reinforced to establish in the mind of the reader. But her constant reminders, their placement and what they imply makes it feel as though she uses the term 'white men' in the most derisive sense.
The problem is that those white men are exactly the people that she needs to persuade. As someone with a background in constructing arguments meant to persuade an audience of their truthfulness, I know this is a bad strategy. By using the term white men in a derisive manner it gives those same white men cause to tune out the rest of argument regardless of how valid it may be.
She may not have even meant for the term white men to come off as so contemptuous but that determination is ultimately going to be made by the individual reader. The fact is that an audience that feels like it has been insulted, even indirectly or unintentionally is hard to win over.
The narration is consistently enjoyable throughout. I was able to finish the audiobook in one sitting and was always kept engaged by the performance of Andrea Emmes. Her voice is pleasant and energetic and she reads at a steady pace.
My criticisms above may seem harsh and some might not even think them valid, you can't convince everyone of anything but despite them I did enjoy this book. I have even recommended it to others and it is likely a book I will revisit in the future. I will even go so far as to say that I would read another book by Wachter-Boettcher in the future.
5 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- David Larson
- 11-16-17
Great Book!
This book addressed so many nuances of racism and sexism in tech design. I am blown away! I had no idea how big a deal this stuff is. We need more women and people of color in tech. Otherwise the future looks bleak indeed.
3 people found this helpful
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Overall5 out of 5 stars
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Performance2 out of 5 stars
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Story5 out of 5 stars
- Rachel WSS
- 01-21-18
good book, weird narrator
The narrator sounds like she's trying to read an adventure novel, not a non-fiction text about the tech industry. I found it distracting. But overall this book is very informative and I will be using some of the items mentioned to build programming lessons for my students that help them become more aware of the issues highlighted in the book.
2 people found this helpful
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Overall4 out of 5 stars
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Performance2 out of 5 stars
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Story5 out of 5 stars
- Meagan
- 10-31-17
Interesting content, but the narrator is awful
There is something robotic and boring about the narrator's voice. It just wasn't the appropriate narrator for this content. The content is interesting. Have you considered the audiences being left out of your technology?
2 people found this helpful
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Overall1 out of 5 stars
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Performance1 out of 5 stars
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Story1 out of 5 stars
- Crab
- 04-05-21
Call for a revolution of high ethics / hypocrisy
If you can stomach this book without mutilating your " source of evil" you truly are a phenom. The book was tolerable till the author started supporting Zoe Quinn. Zoe Quinn got hate because she was caught using sexual "services" to get favors from Gaming Judges, Journalists, and having a overall lack of personal ethics. She also used threats of suicide to keep her emasculated boyfriend with her. TLDR: Gamer gate was just a means for Zoe to try and escape the ramifications of her actions.
If something of this caliber escaped the author's view how much trust can you have in them?
1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Carolyn
- 11-23-17
Fascinating: For Everyone Who Uses Online Services
Just about everyone uses social media and online services. Technically Wrong looks at how the biases of the people who make websites and social media affect us, in this brilliant exposé and story-filled analysis.
The author offers solid accounts of how people in the world of startups and technology influence us, give us a skewed view of the world, affect the news we receive, and cut out millions of people who aren't the same as those making the web.
If you use the web, you'll want to know the ways in which you are manipulated, judged, and even hurt by choices made in places like Silicon Valley. You'll see the web in an entirely new way and, while often dismaying, the book is a very entertaining experience that flies by.
If you help make the web, you'll find many stories here that you've never heard before, along with just a few that you have. This is a book not to be missed. I'd call it essential reading for everyone involved in design and decision-making for social media and websites for every industry. It will make you much better at what you do.
1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Robbie Holmes
- 10-18-17
A really important subject, super compelling book!
Sara has captured the core of an issue that has been rolling through tech forever!
1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Mary S.
- 09-08-22
A must-read for everyone, especially those in tech
I’m transitioning in to UX writing/content design. This book is necessary for anyone working in tech, so that we can make sure our darling ideas don’t turn into monsters. Every person should learn about the lessons of this book to help shape both their own lives/experiences, and the evolution of tech and its relationship with humans.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 03-16-22
Thought Provoking Read
Read this book on recommendation from a mentor of mine. I work in tech and see a lot of these things day in and day out. It was very thought-provoking and brought light to many of the pressing issues in today’s tech world. Highly suggest reading.
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Overall4 out of 5 stars
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Performance2 out of 5 stars
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Story5 out of 5 stars
- Amy Tucker
- 07-21-18
Good book. What’s with the plural possessives?
Not sure why the narrator can’t pronounce plural possessives correctly. Otherwise, it was a good book, thought-provoking.
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why the gold standard may not be golden.
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Artificial Intelligence Basics
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By: Clive Thompson
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
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Overall4 out of 5 stars 80
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Performance4 out of 5 stars 74
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Story4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
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5 out of 5 stars
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Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
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Outnumbered
- Exploring the Algorithms That Control Our Lives
- By: David Sumpter
- Narrated by: David West
- Length: 8 hrs and 1 min
- Unabridged
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Overall4.5 out of 5 stars 29
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Performance4.5 out of 5 stars 25
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Story4.5 out of 5 stars 25
Our increasing reliance on technology and the Internet has opened a window for mathematicians and data researchers to gaze through into our lives. Using the data they are constantly collecting about where we travel, where we shop, what we buy, what interests us, they can begin to predict our daily habits, and increasingly we are relinquishing our decision making to algorithms - are we giving up this up too easily?
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4 out of 5 stars
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A good reality check for "Cambridge Hyperbolitica"
- By Haggai Elkayam on 08-06-18
By: David Sumpter
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Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
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Overall4.5 out of 5 stars 302
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Performance4.5 out of 5 stars 239
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Story4.5 out of 5 stars 239
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
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4 out of 5 stars
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Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
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Friend of a Friend...
- Understanding the Hidden Networks That Can Transform Your Life and Your Career
- By: David Burkus
- Narrated by: P. J. Ochlan
- Length: 7 hrs and 53 mins
- Unabridged
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Overall4.5 out of 5 stars 127
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Performance4.5 out of 5 stars 110
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Story4.5 out of 5 stars 110
What if the best way to grow your network isn't by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online tool, but by developing a better understanding of the existing network that's already around you? We know that it's essential to reach out and build your network. But did you know that it's actually your weaker or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same old opportunities we already have?
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5 out of 5 stars
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The reality of human networks - How to Navigate, Create & Use them!
- By T.Om on 11-07-18
By: David Burkus
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Program or Be Programmed
- Ten Commands for a Digital Age
- By: Douglas Rushkoff
- Narrated by: Douglas Rushkoff
- Length: 3 hrs and 28 mins
- Unabridged
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Overall4 out of 5 stars 157
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Performance4.5 out of 5 stars 135
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Story4 out of 5 stars 132
In 10 chapters, composed of 10 "commands", Rushkoff provides cyber enthusiasts and technophobes alike with the guidelines to navigate the digital new universe. In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping listeners to recognize programming as the new literacy of the digital age - and as a template through which to see beyond social conventions and power structures that have vexed us for centuries.
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3 out of 5 stars
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Good book, but with some crazy ranting
- By Bjarne on 02-05-15
By: Douglas Rushkoff
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Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- By: Mike Hoefflinger
- Narrated by: Nicholas Techosky
- Length: 7 hrs and 45 mins
- Unabridged
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Overall4 out of 5 stars 88
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Performance4 out of 5 stars 72
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Story4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
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3 out of 5 stars
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mainly a tribute to the success of FB
- By Anonymous User on 10-07-18
By: Mike Hoefflinger
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- By: Micah Solomon
- Narrated by: Micah Solomon, Sean Pratt
- Length: 6 hrs and 7 mins
- Unabridged
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Overall4 out of 5 stars 81
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Performance4.5 out of 5 stars 69
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Story4 out of 5 stars 70
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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5 out of 5 stars
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This is the book that cracks the code!
- By Nick Morgan on 04-30-13
By: Micah Solomon
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The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
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Overall4 out of 5 stars 58
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Performance4 out of 5 stars 46
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Story4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
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5 out of 5 stars
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Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
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Women in Tech
- Take Your Career to the Next Level with Practical Advice and Inspiring Stories
- By: Tarah Wheeler
- Narrated by: Tarah Wheeler
- Length: 7 hrs and 1 min
- Unabridged
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Overall4.5 out of 5 stars 64
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Performance4.5 out of 5 stars 59
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Story4.5 out of 5 stars 59
Geared toward women who are considering getting into tech, or those already in a tech job who want to take their career to the next level, this book combines practical career advice and inspiring personal stories from successful female tech professionals Brianna Wu, Angie Chang, Keren Elazari, Katie Cunningham, Miah Johnson, Kristin Toth Smith, and Kamilah Taylor. Written by a female startup CEO and featuring a host of other successful contributors.
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5 out of 5 stars
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Fantastic, motivating and superb advice!
- By EuropeanCaliGRL on 12-29-17
By: Tarah Wheeler
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Too Big To Know
- Rethinking Knowledge Now That the Facts Aren't the Facts, Experts Are Everywhere, and the Smartest Person in the Room Is the Room
- By: David Weinberger
- Narrated by: Peter Johnson
- Length: 8 hrs and 2 mins
- Unabridged
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Overall3.5 out of 5 stars 140
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Performance4 out of 5 stars 111
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Story4 out of 5 stars 110
We used to know how to know. We got our answers from books or experts. We'd nail down the facts and move on. But in the Internet age, knowledge has moved onto networks. There's more knowledge than ever, of course, but it's different. Topics have no boundaries, and nobody agrees on anything.Yet this is the greatest time in history to be a knowledge seeker - if you know how.
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4 out of 5 stars
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Good to know ...
- By John B. Fisher on 01-24-12
By: David Weinberger
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What Would Google Do?
- By: Jeff Jarvis
- Narrated by: Jeff Jarvis
- Length: 9 hrs and 2 mins
- Unabridged
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Overall4 out of 5 stars 1,103
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Performance4 out of 5 stars 414
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Story4 out of 5 stars 416
In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover 40 clear and straightforward rules to manage and live by.
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1 out of 5 stars
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Shallow and one-sided
- By JimmiJ on 02-04-09
By: Jeff Jarvis
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- By: Jay Baer
- Narrated by: Jay Baer
- Length: 5 hrs and 36 mins
- Unabridged
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Overall4.5 out of 5 stars 232
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Performance4.5 out of 5 stars 196
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Story4.5 out of 5 stars 196
Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
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1 out of 5 stars
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Such a waste of time
- By hadi maghsoudi on 03-19-16
By: Jay Baer
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The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- By: Sean Ammirati, Richard Florida - foreword
- Narrated by: Fajer Al-Kaisi
- Length: 6 hrs and 57 mins
- Unabridged
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Overall4 out of 5 stars 111
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Performance4.5 out of 5 stars 94
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Story4 out of 5 stars 94
The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
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5 out of 5 stars
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Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 988
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Performance4.5 out of 5 stars 864
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Story4.5 out of 5 stars 861
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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2 out of 5 stars
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki