In our latest episode of Shifting The Narrative we hear from Gil Martin, Commercial and Natural Capital Director at Restore. Joss and Gil discuss the future of ecosystem recovery, regenerative food systems and the role of nature in a rapidly changing world.

Gil shares the unexpected roots of his nature connection, the scale of biodiversity loss we often overlook, and why natural capital can unlock ecological ambition at pace. They unpack how businesses can rethink risk, why farming needs nature to survive, and the power of storytelling to drive real momentum.

Tune in to this episode to hear Gil share with clarity and the kind of grounded optimism the sector needs right now.

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In this episode, Joss sits down with Mark Funnell, Communications and Campaigns Director at the National Trust.

Together, they explore how one of Britain’s most iconic charities is evolving to meet the challenges of a changing world.

Mark shares stories from his early connection with nature in Bristol and Cornwall, his career spanning the Environment Agency, Forestry Commission, and National Trust, and how audience-first storytelling is key to inspiring change.

From shaping a bold ten-year strategy with input from 70,000 people to responding to the emotional public reaction to the felling of the Sycamore Gap tree, Mark reflects on the role of honesty, humour and humanity in communications today.

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In this episode of Shifting The Narrative, Joss caught up with Ben Akers, the founder of Talk Club, a male mental health charity that helps men improve their mental health through open and honest conversation.

Talk Club was born from Ben’s belief that we need to treat our mental health just like our physical health. Framing it as mental fitness, the charity’s talking groups give men the tools to understand how they’re really feeling, breaking down stigma and building stronger support networks.

In this episode, Joss and Ben explore the evolution of Talk Club, from its grassroots beginnings to a growing movement. Ben shares how his background in the creative industry shaped the charity’s unique approach, starting with the language we use around mental health. At the heart of it all is a simple but powerful question: “How are you out of 10?”

Tune in for a thought-provoking conversation on language, creativity, and the power of talking.

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