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Publisher's Summary

A lively and practical guide to selling anything.

Ryan Serhant was a shy, jobless hand model when he entered the real estate business in September 2008. Just nine years later, he has emerged as one of the top salespeople in the world and a co-star on Bravo's hit series Million Dollar Listing New York, as well as the star of Sell It Like Serhant. He has become an authority on the art of selling. Whether you are selling a property or a hot tub, golf balls or life insurance, Serhant shares the secrets behind how to close more deals than anyone else, expand your business, and keep clients coming back to you for more.  

Sell It Like Serhant is the blueprint for how to go from sales scrub to sales machine. Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client. A good salesperson never closes a deal and wonders, "What now?" The next deal is already happening. Serhant shares practical guidance on how to juggle multiple deals at once and close all of them every. Single. Time.

Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips on:   

  •  The Seven Stages of Selling
  • Getting FKD: How to Be a Time Manager, Not a Time Stealer 
  •  Negotiating Like a Boss 
  • "The One Who...": Everyone Needs a Hook 
  • Pulling the Indecisive Client Forward 
  • And Much More!  

Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales. Ready, set, GO! 

©2018 Ryan Serhant (P)2018 Hodder & Stoughton Limited

Critic Reviews

"Ryan is not only charming and hilarious, he could sell milk to a cow. This book is going to be very helpful and humorous to a lot of people looking to up their business game." (Andy Cohen, host of Watch What Happens Live... and New York Times best-selling author of Superficial)

"Full of smart tricks and tips to make a seller out of you." (PEOPLE.com)

"Whether you're in real estate or an author, you have to know how to sell yourself and your work. Because if you don't, you can't eat. This book from one of America's hardest hustling salesmen is a crash course into becoming great at it." (Ryan Holiday, best-selling author of The Obstacle Is the Way and Ego Is the Enemy)

What listeners say about Sell It Like Serhant

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good book for real estate agent

the best among all book I have read so far about this field. gonna buy for my team members

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Inspiration in South Africa!

Ryan has made sales a sought after profession that people in the industry can be proud of. Great ready voice by the way.

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The Book I've been looking for

Ryan is my idol and my mentor. I really look up to him and watching his Youtube videos really insipired me to become the best version of myself. This book, it's a must have for everyone who wants to scale their business or their life to the 10x level.

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Sell it like Serhant is a Winner strategy

Absolutely loved it and i will recommend it to every business owner and employees too

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Excellent Real Estate Primer

Ryan breaks it down into actionable steps to start off in Real Estate. I highly recommend new agents read this and also follow his blog.

nice touch is how he placed the dedications to the back. unique and genuine

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Ryan is a Legend!

Loved the audiobook. Great energy narrating the book, keeps you hooked. Super easy to sit back and enjoy the content and useful tips.

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Absolutely Motivational and Inspirational

I love this book, it's important for sales people as much as it is for people in any other line/field of work or study. Sell it Like Serhant is a comprehensive and well detailed book.

Thanks Ryan for this Knowledge Sharing.

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amazing

what a book what a guy wish to meet you sometime amazing book amazing read👍🥂

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Great read!

This book is entertaining, insightful and extremely informative. Ryan Serhant has succeeded in keeping me glued to his book. His jokes are funny and the ‘upbeat’ nature of the book keeps it interesting.
Thanks for being real and not sugar coating the truth!

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Great book highly recommend!

Ryan has a great voice and this book is great for listening to no matter what business you are in

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  • Amazon Customer
  • 10-31-18

Gripping

Who'd have thunk it eh Ryan? What a great listen. Really inspiring. well done and thank you!

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  • Nicki
  • 09-14-19

Drones in about his wife ad nauseam

Overshares on personal life. In short, tv show brought in the clients, he is just faff

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  • itsfabiaan
  • 05-13-21

loved the book, loved the energy and the nuggets.

Will be back to this book to listen to again for sure. Loved the energy and all the given nuggets, easy to listen to and great examples

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  • David
  • 04-25-21

Honest, fun and energetic approach for sales!

Reading by himself I have been listening to it twice during my driving commutes to work. It's a great combination of hard and teamwork, efficiency, honesty, and pushing your limits to the next level. Thanks for sharing Ryan

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  • Narindar singh
  • 12-26-20

inspirational

thank you , there is alot of inspiration and hope in this book. I am just starting out and there will be alot that I will be taking from this.

time to work hard and shine. thank you again xx

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  • Anonymous User
  • 10-08-20

Definitely worth it

Great source of valuable information, funny, motivational book. It was a pleasant way to spend the time and learn.

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  • Anonymous User
  • 09-24-20

Phenomenal

A must read!! Incredible, the best! Awesome from start to end! Bravo! Read it, it won’t disappoint!

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  • Nasos Hadjichristou
  • 09-20-20

Great book!!

Sell it like Serhant, it helps you believe that you can accomplish the big thing!

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  • Anonymous User
  • 09-01-20

Brilliant

Ryan was amazing. This book was really entertaining. A must read for anyone in sales.

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  • Bobby
  • 08-22-20

Lovely conclusion to watching Million Dollar Listing and following Ryan on Instagram

Ryan narrates this very well and I enjoyed finishing this book in under a week. It was great to get first hand details of his past and what moulded him to become what he is today. Well done Ryan and all the best for the future.

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  • ANGELA NASTARAN
  • 12-01-20

the best book in bussiness and sale thank you

the best book in bussiness and sale thank you cant wait for next oone must be very good tpp

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  • Andrew Meakin
  • 11-18-20

super serhant

I'm not in sales, but this book was still interesting. Ryan certainly has a few tickets on himself but given where's he's gotten in ten years he can probably justify it.
If you haven't see his YouTube yet, spend some time there too.

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  • Katrina Ferguson
  • 11-16-20

Entertaining and enlightening

Thoroughly enjoyed this audiobook, even more so I imagine because it’s read by Ryan himself. He’s likeable and intelligent, but not to the point where it’s intimidating or his level of success feels unobtainable. He tells a good, succinct story and drops plenty of wisdom bombs throughout (complete with a solid metaphorical kick up the arse!) Looking forward to listening again. Congratulations Ryan (and props to Amelia for supporting you and your career.)

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  • Jacob Carlile
  • 09-28-20

This could be my new favourite

I’m a big fan of Ryan Serhant and Sell It Like Serhant is a great insight into how a high performer like Ryan runs his life, optimises his day and does business.

I would recommend this book to any salesperson, just starting out or established. There is something for everyone to learn and take away immediately.

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  • Anonymous User
  • 09-16-20

for all sales people

it's not a do this say that.

it's a this is what you need to do to become a great sales person

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  • Anonymous User
  • 07-09-20

review

Good information on being a better sales person. a lot of good practical tips to implement

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  • GA
  • 05-03-20

Great book

Fun easy listen with lots of practical and useful information. I like his relaxed yet hungry approach.

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  • Michelle
  • 02-04-20

Perfect for selling yourself and a product

This book is brilliant for learning about selling yourself, not just products and services. It is about follow up and follow through and so many things in between. Love it. Bought the book for my team and my son, who has make notes all over it and calls it his bible.

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  • Michael kruger
  • 02-02-20

Great listen

Was a great listen to hear from one of the greatest salesman of all time!
Love your stuff on million dollar listing and loved this book
Thanks for the value Ryan!

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  • Anonymous User
  • 01-21-20

the best audiobook I've heard

Ryan reads as he talks and man there are some funny stories! 🤣 110% recommend