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Publisher's Summary

Digital technology was supposed to usher in a new age of distributed prosperity, but so far it has been used to put industrial capitalism on steroids. It's not technology's fault but that of an extractive, growth-driven economic operating system that has reached the limits of its ability to serve anyone, rich or poor, human or corporate. Robots threaten our jobs while algorithms drain our portfolios. But there must be a better response to the lopsided returns of the digital economy than to throw rocks at the shuttle buses carrying Google employees to their jobs, as protesters did in December 2013.

In this groundbreaking book, acclaimed media scholar and technology author Douglas Rushkoff calls on us to abandon the monopolist, winner-takes-all values we are unwittingly embedding into the digital economy and to embrace the more distributed possibilities of these platforms. He shows how we can optimize every aspect of the economy - from central currency and debt to corporations and labor - to create sustainable prosperity for business and people alike.

©2016 Douglas Rushkoff (P)2016 Penguin Audio

What members say

Average Customer Ratings

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  • Overall
    2 out of 5 stars
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    3 out of 5 stars
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    1 out of 5 stars

Heavy on Rhetoric, Light on Facts

What could have made this a 4 or 5-star listening experience for you?

The author should have backed up his assertions about the roots of capitalism and wealth disparity with specific historic and economic data. Some of his claims about power law distributions not cropping up in more community-based systems are demonstrably false. Power laws are ubiquitous across nature and society, and arise due to naturally-occurring feedback loops in systems which grow via aggregation.

What do you think your next listen will be?

Haven't decided yet

What three words best describe Douglas Rushkoff’s performance?

Clear, Passionate, Emotive

You didn’t love this book... but did it have any redeeming qualities?

It addresses important questions about the societal benefits of grow-or-die capitalism, but misattributes the causes and solutions.

3 of 3 people found this review helpful

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    5 out of 5 stars
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    5 out of 5 stars

Interesting perspective on late-stage capitalism

Rushkoff avoids the dread "S" and "C" words (for the most part), while giving an interesting take on the problems of a capitalist society in the digital age.

2 of 2 people found this review helpful

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    5 out of 5 stars
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    5 out of 5 stars

I needed this optimism.

What made the experience of listening to Throwing Rocks at the Google Bus the most enjoyable?

After listening to Harari (Homo Deus) which partly fed the paranoid part of my personality, Rushkoff provided a plausible future for humanity that was refreshing and gave a little boost to my faith.

1 of 1 people found this review helpful

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    4 out of 5 stars
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    3 out of 5 stars
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    4 out of 5 stars

Thought provoking...

Excellent and thorough presentation on how wealth gets concentrated into the hands of the few, and some interesting ideas on how we can, in our current business and technical climate, begin to unravel this and create more widely held prosperity. Be prepared for a long listen, he covers a lot of ground. Could easily be two books!

1 of 1 people found this review helpful

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    5 out of 5 stars
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    4 out of 5 stars
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    5 out of 5 stars

A new way to see economy to a new generation

This book is a must read (listen) for anybody wanting to fix the present society or just willing to understand the roots of all inequality we witness now a days.

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    3 out of 5 stars
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    3 out of 5 stars

Usual Rushkoff's High-Level Story

A lot of pan-industry pan-economic generalisations... although woven in to sometimes useful to know and quite fresh talk tracks. Not too many statistics... Nice historical references, connected to subject of the book... I read Douglas before (read Cyberia back in beginning of 1999 or so) and it was the same style.

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Now I can see

A Rollercoaster ride and guide for us walking dead persona. Thanks for amusing me and adjusting my compass.

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    4 out of 5 stars
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really good thoughts on how to change business

Nice to see someone's thoughts on how to change the economy or business in general.
very eye opening.
The voice performance could be better. Some parts were very dry.

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  • Eugen
  • Iowa, USA
  • 11-14-16

Eyes opening, magnificent and necessary book

Absolutely amazing book, helped me see the economy from a different, more humanistic perspective, despise technology that monopolises and impoverished us with fancy "disruptor" hype.
Will influence how I think about products I use, way I spend my day, and businesses I want to start. I wish every politician, economist and businessman reads it.

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    5 out of 5 stars

Fascinating dive into economics.

Me Rushkoff is well versed in the topic of digital economics and has given insight to its bones and very possibly its future. Very well written and read.