Savvy Shopkeeper Retail Podcast

De: Kathy Cruz
  • Resumen

  • Host, Kathy Cruz is a retail business coach who owned a retail business with her sister for a decade. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work smarter, profit more and grow.
    Savvy Shopkeeper 2022
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Episodios
  • 248. Doing a Cost-Benefit Analysis of Extending Store Hours
    May 8 2025

    At first glance, extending store hours might seem like a simple decision. Just “stay open a little later, and customers will come,” right? But, not quite. A decision like this deserves a thoughtful approach, and that’s where a cost-benefit analysis can make all the difference.

    But, if you’re wondering why, this is for you. Here are five reasons why you should do a cost-benefit analysis of extending your store hours.

    Listen to episode 248 for five reasons why conducting a cost-benefit analysis is so valuable when you’re considering extending your store hours. For shownotes visit www.savvyshopkeeper.com/episode248.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website & Mastermind Group: Savvy Shopkeeper
    Instagram: @savvyshopkeeper

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    16 m
  • 247. Why Brick-and-Mortar Retailers Shouldn’t Avoid Profit Because of Taxes
    Apr 24 2025

    When you’re running a brick-and-mortar business, there’s a fear you probably didn’t expect to have, thanks to taxes: the fear of making more profit. Avoiding profit is not the best financial strategy, and it can actually hurt your business both short-term and long-term.

    While I’m going to share WHY this is, I want to also remind you to consult your CPA, financial advisor, and/or bookkeeper for clarification on if you can use this for your business and financial situation.

    Listen to episode 247 for tips on how to navigate tax brackets as an indie retail brick-and-mortar business owner and visit www.savvyshopkeeper.com/episode247 for show notes to this episode.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website & Mastermind Group: Savvy Shopkeeper
    Instagram: @savvyshopkeeper

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    22 m
  • 246. Retail Financial Planning That Works: How to Filter Business Advice for Brick and Mortar Store Owners
    Apr 10 2025

    One of the most common challenges brick-and-mortar store owners face is in their financial planning. From filtering through the advice that actually applies to you and juggling factors out of your control (like tariffs), it’s hard to find something that works.

    In today's episode, I’m sharing 6 common financial planning tips that work and how to tell if financial advice is meant for you (and if it’s not). I’m also sharing BOTH the why they may or why they may not work for your retail business. I want you to think carefully about whether or not it would work for YOU.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website & Mastermind Group: Savvy Shopkeeper
    Instagram: @savvyshopkeeper

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    22 m
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Full of valuable information

I continue to be impressed by Kathy's knowledge and her ability to hone in on the needs of brick and mortar owners! Valuable and appreciated information!

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