SMO 1: Introduction to Smart Marketing Outdoors

Welcome to the first episode of Smart Marketing Outdoors. I’m Sam Fowler and in this episode, I will discuss, at a high level, some of the topics to be covered in this podcast.  Whether you’re a hunting/fishing outfitter, guide, or have a service-related or product business in the outdoor industry, you’ll want to tune in each week to hear important topics related to marketing your business.

In each episode, I will give you practical steps you can take, to increase your audience, engage, and convert more customers.

I’ll start with who I am and give you some background and how I decided to start this podcast.

I am a video producer and software engineer living in Central Texas. I’m a native Texan, growing up in the Piney Woods of East Texas. Spent my early days hunting and fishing. 

The approach I’ll take in this podcast is to combine my technology experience and my connections in the hunting/fishing industry, to provide insight to help you have more success in your business.