• The Generosity Factor

  • Discover the Joy of Giving Your Time, Talent, and Treasure
  • By: Ken Blanchard, S.Truett Cathy
  • Narrated by: Fred Stella
  • Length: 2 hrs and 25 mins
  • 4.8 out of 5 stars (299 ratings)

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The Generosity Factor  By  cover art

The Generosity Factor

By: Ken Blanchard, S.Truett Cathy
Narrated by: Fred Stella
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Publisher's summary

In the tradition of the best-selling book The One Minute Manager, authors Ken Blanchard and S. Truett Cathy, entrepreneur and founder of Chic-fil-A restaurants, present The Generosity Factor - a parable that demonstrates the virtues of generosity.

It's the story of a meeting between the broker - a young man on his way up the corporate ladder who has the illusion of success, yet deep inside feels insignificant - and the executive - the CEO of a very large and successful company who claims the greatest joy in his life is his ability to give to others.

Thinking he might get a competitive edge by meeting with the executive, the broker's worldview is turned upside down as he talks to the executive and hears the principles that form his life. He calls it The Generosity Factor - a way to give time, talent, treasure, and touch to those in need. Providing a unique twist on what it means to thrive in business, at home, and in life, this story will forever change your definition of success.

©2002 Blanchard Family Partnership/STC Literacy, LLC (P)2003 Zondervan

What listeners say about The Generosity Factor

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Como complacer a Dios

Me sorprendio cuando empece a entender la historia basada en principios de Dios. Como el mismo narrador lo menciona, es complicado creer que existen personas que en realidad lo aplican en su vida. Hay mucho que reflexionar.

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Well said

In our present world we need to hear messages like this that motivate us to think and do something for our less fortunate human beings.

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More should read and apply

A great way of thinking and leading your life. A lesson I have always applied is to share the many great things I have learned.

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This is a great depiction of Truett

I have heard a lot about Truett and his legacy. His compassion and servant leadership are the biggest conversation topics that come up when his name is brought into conversation, as it should be. These are beliefs and values that the company continues to pursue. Not everyone embodies it well, but it is a work in progress and that is important.

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Becoming Significant

Great example of what an individual can do to effect the community and people around him.

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Awesome story of giving with a changed heart ❤

Captivating, thought provoking, and inspiring! I loved the story line and the characters in it.

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Profound and positively inspiring!

Captivating story and message. I didn't want to stop listening. A great reminder about what's important in this life.

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The HEART acronym toward the end is pretty cool

I recommend this book to anyone searching for ways to understand how faith and finances can coexist. It is not an either/or proposition. A successful business person can be God fearing and focused on serving others with a generous heart without sacrificing company results including top line (revenue) and bottom line (profits) if their motivations are pure. The storyteller did an outstanding job narrating this audiobook. I was thoroughly engaged and finished it in two days.

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excellent read for the new year

excellent read a must one of the best books I have read yet! you must read this book!

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I am grateful for this book and what it taught me

I am truly amazed that such complex and profound concepts were able to be "dumbed down" for someone like me to understand.

Want to know how to live? Read this book and then share it!

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