What are the biggest opportunities in property management right now and are you missing them?

In this episode, Marc Cunningham sits down with Peter Loman, owner of RL Property Management (750 doors) and founder of the Crane community for property management business owners. Peter shares lessons from the opportunities he wished he had pursued earlier from buying more rental homes after the 2008 housing crash to going all-in on social media platforms early.

But this conversation isn't about regrets, it's about recognizing the next opportunities before they pass you by.

Marc and Peter discuss how business owners should think about their real job as CEO, why stepping away from the day-to-day operations is essential for long-term growth, and how Peter's "Crane Break" concept encourages property managers to fully disconnect from their business to unlock new ideas and leadership growth.

They also explore emerging opportunities around AI, knowledge sharing, and industry collaboration along with Peter's vision behind Crane, a private community designed to help experienced property managers grow faster and build time freedom.

If you're stuck in the daily grind of property management, this episode is a powerful reminder to lift your head up, look for opportunities, and press the advantage when you find them.

Crane - join the top PM group at https://www.joincrane.co/

Upkeep Media: Get a free property management lead gen analysis

Property Manager Websites - the highest performing property management website in the industry

Venderoo- An always-on AI teammate to handle all aspects of maintenance

Lead Simple - manage more doors with less stress using LeadSimple

Rentvine - the property management software you can trust

Lending One - real estate loans for investors

Reconcile Daily - corporate & trust accounting experts

PMbuild - Marc's education for property managers

Denver Property Management - Grace Property Management website

This podcast is produced by Two Brothers Creative.

How does a property management company generate 1,400 owner leads in a single year without running pay-per-click ads?

In this episode, Marc Cunningham brings on Kristen Ewen of PMW (Property Manager Websites) and Rentvine to analyze Grace Property Management's website live. Instead of theory, this is a real breakdown of what's actually driving owner leads and where the content gaps still exist.

They discuss the blog topics and legal updates that generate the most traffic, why pricing pages are critical for both Google and AI visibility, and how AI tools are reshaping search behavior. Kristen also explains why authenticity and expert opinion matter more than ever and how property managers should (and shouldn't) be using AI to create content.

If you want more owner leads in 2026, this episode offers a tactical look at website strategy, SEO, AI optimization, and the small tweaks that drive major results.

Contact Kristen and her team at PMW at https://www.propertymanagerwebsites.com/

Upkeep Media: Get a free property management lead gen analysis

Venderoo- An always-on AI teammate to handle all aspects of maintenance

Lead Simple - manage more doors with less stress using LeadSimple

Rentvine - the property management software you can trust

Lending One - real estate loans for investors

Reconcile Daily - corporate & trust accounting experts

PMbuild - Marc's education for property managers

Denver Property Management - Grace Property Management website

This podcast is produced by Two Brothers Creative.

In-house maintenance can transform a property management company — or create operational chaos. So how do you know when it makes sense?

In this episode, Marc Cunningham sits down with Melissa Sharon of FirstRate Property Management (1,200 doors in Boise, Idaho) to break down the real pros and cons of running in-house maintenance. Melissa shares how her team structured a separate maintenance division, why quality control and response time improved, and how it became a profitable arm of their business.

They also dive into strategic planning retreats, taking a leadership team to Mexico after hitting growth goals, buying a company from the previous owner through an SBA loan, and what it looks like to run a 28-person company with your spouse.

If you're debating bringing maintenance in-house, planning your next growth phase, or thinking about long-term ownership, this episode offers practical insight from someone who's done it.

1st Rate Property Management

Upkeep Media: Get a free property management lead gen analysis

Property Manager Websites - the highest performing property management website in the industry

Venderoo- An always-on AI teammate to handle all aspects of maintenance

Lead Simple - manage more doors with less stress using LeadSimple

Rentvine - the property management software you can trust

Lending One - real estate loans for investors

Reconcile Daily - corporate & trust accounting experts

PMbuild - Marc's education for property managers

Denver Property Management - Grace Property Management website

This podcast is produced by Two Brothers Creative.