If you think cruising down the highway on a custom chopper is the ultimate thrill ride, try running your own business. The same outlaw spirit that drives some people to strap on a helmet and hit the road drives other people to risk it all and build a business from the ground up. Bikers and entrepreneurs share at least one trait. They do it their way without compromise. That’s the opening liner note of a book entitled The Ride of a Lifetime, written by Paul Teutul Sr.